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New Releases Out Now! 🎶

Tyla - 'WWP'

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  • Supervillain
    Supervillain

    Mixtape? Is she getting shelved already?  

  • Mixtapes are smart in the streaming era though because you don't have the contractual obligations that come with making an album but you still get to put out new music and reach people

  • Mixtapes absolutely work if the quality is good and a song goes viral    See: Doechii's Alligator Bites Never Heal, PinkPantheress' Fancy That, JT's City Cinderella  

2 hours ago, alexaalto said:

her instagram post says "1st part of my mixtape is out now" so I guess there is a second part coming if not scrapped 

https://www.instagram.com/reel/DMhIA7TM2uz/?igsh=MTluaTU1aWV5YjM2OA==

Welp so that might mean the full mixtape has only 8 tracks

couldn't care less if it's a mixtape or EP, new music is new music and i'm here for Tyla! :heart2:

whoever decided to split a mixtape into 2(+) releases needs to be let go immediately. it's 2025 not 2017... :deadbanana4:

 

 

So u have a feature with THE Wizkid that sounds dope and Mr Media which sounds great and you decide to release Is It and Bliss, 2 mid songs, prior to the EP?

 

Ok sis, you and your team need to check your ears

 

:suburban:

Cute EP.

Don't know what BLISS is doing here considering the name of the project whatever.

 

Isn't it the 1st time we can clearly hear her accent by the way ?

22 hours ago, KingWitch said:

It's because the songs are not doing that well on the charts, the label is not willing to commit to putting out an entire album until she gets a hit single. 

 

She already promised fans an album this year, so I'm sure this Mixtape is her way of keeping that promise but most likely that full sophomore is shelved until there's a hit :cm:

 

This.

That's clearly what's happening here and Epic have invested millions into Tyla in which they haven't made nearly half of that money back yet.

Honey Dynamite is the one. 

 

Where is the media, the visuals, the non-stop payola… oh Epic when i catch you!

How much money you wanna bet this EP will suddenly become the album once she gets a semi hit on her hands.

 

She will just add theses songs to the actual album. 

"First part of my mixtape" ??

 

Anyways all 4 songs are great so I guess let's trust the process 

Dynamite and Mr. Media are amazing I just wish we got them before Is it and Bliss. 

 

This could of been a album with 8 more songs. 

 

I dont get the point of what her and her team are doing 

this release strategy is giving when labels give artists a last chance before shelving them :biblio:

I also dont know if tyla can be shelved yet because she does really well in south africa and uk.

 

Her music videos are the only expensive thing shes done via the label.

 

Her management/pr has paid for all those appearances/magazines i feel like but thats it.

24 minutes ago, Kayseri Mantisi said:

this release strategy is giving when labels give artists a last chance before shelving them :biblio:

There is no way this is gonna happen :rip: I think they just want a proper US hit before green lighting an "album" - her metrics worldwide are still pretty great.

 

Edit: what @X~MoviePoP said lol

Edited by collin

11 minutes ago, X~MoviePoP said:

I also dont know if tyla can be shelved yet because she does really well in south africa and uk.

 

Her music videos are the only expensive thing shes done via the label.

 

Her management/pr has paid for all those appearances/magazines i feel like but thats it.

I don't think so. 

 

Her label went all in on her. Videos, a full album, award show hosting/performances, more videos, payola, awards and still no GP attention or hit single. At this point if I was epic I would also shelve the album, way less risk on diminishing returns for both them and Tyla. 

 

Unfortunately this is the usual routine when a label is contracted to get a certain number of albums out before dropping an artist. 

 

If they signed her for 3 albums they could do part 1 and part 2 of the mixtape thing and part ways with her by the end of the year. 

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