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"Britney" (2001) only had 2 US singles. WHY?

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If you take a closer look, you will notice that Britney's third album, the self-titled Britney, had a rather odd rollout, especially on its singles release strategy.

 

In the case of the United States, only two songs off the album became proper singles.

"For real?" You may ask. Let's see:

 

"I'm A Slave 4 U"

Official lead single worldwide.

 

"I'm Not A Girl, Not Yet A Woman"

2nd single in the USA (the 3rd everywhere else). The song was although mainly promoted as a Crossroads single.

 

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"Overprotected"

3rd single in the US, but served in remix form: "Overprotected (Darkchild Remix)". It was included in the International Special Limited Edition of the album, but in the US, it could be first obtained through Greatest Hits: My Prerogative (2004).

 

"I Love Rock N' Roll"

4th single in Europe. It didn't receive an US release.

 

"Boys"

The single version of "Boys" was the Co-Ed Remix featuring Pharrell Williams. Not only it doesn't appear on the Britney album, but it was promoted as a single for the Austin Powers in Goldmember movie (2002), included on its official soundtrack.

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"Anticipating"

France-only single.

 

The question now is: why?

Did Crossroads take too much of their priorities?

Did they do right aligning the album with the movie?

Should they have given more attention to the not-movie songs?

Should they have done two separate albums?

Were the remixes needed? How you promote an album with songs that are not there?

But their original versions are still on the album? Just because they had a remix doesn't take that away or are we now counting Dua's levitating as a standalone release just because it had a remix? :mandown:

  • Author
21 minutes ago, tost1 said:

So, it had 4 singles?

 

13 minutes ago, Helix said:

But their original versions are still on the album? Just because they had a remix doesn't take that away or are we now counting Dua's levitating as a standalone release just because it had a remix? :mandown:

The remixes are not on the album. Correct me if I'm mistaken, but in streaming era terms, they wouldn't add to the album's units.

 

I'm not familiar with Levitating's release but I think the solo version was a single as well. The remix was later added to the album anyway

Edited by Jeremiah

Im assuming because she was more of an albums seller at that point. Also her singles didnt tend to do well on radio for some reason. Ironically she had more #1 singles after 2007 when according to ATRL she was "over". :dies: 

Those are still singles from the album :rip: remixing your singles has been popular since the 80s, and maybe even before. Just look at Madonna and Mariah's singles catalogue now that they have uploaded their singles.

lol the early 2000s struggle of hearing a song on radio or MTV and it being impossible to actually buy said song anywhere

1 hour ago, Onyxmage said:

Im assuming because she was more of an albums seller at that point. Also her singles didnt tend to do well on radio for some reason. Ironically she had more #1 singles after 2007 when according to ATRL she was "over". :dies: 

Sorry not that much into pop culture back then, I was a baby lol. How many #1s she got then? 

6 minutes ago, Odette Violet said:

Sorry not that much into pop culture back then, I was a baby lol. How many #1s she got then? 

So was I but Im a fan and I know how to use the internet. Anyway, she only had one #1 in the US with baby one more time but after 2007 she had Womanizer, Hold it Against Me, 3 and S&M Remix. 

Britney the album was marketed primarily as Crossroads soundtrack and nothing else, Britney was much more focused on the movie than the album during this time. Boys was more for Austin movie and nothing else and that's how it was promoted as well. 

How would remixed songs chart if there was no way of physically buying them and digital not being a thing yet? Were the charts purely airplay-based back then? Idgi.

 

Nonetheless, the reason the Britney album is my fave is bc of this clash between sounds and vibes which was caused by the fact that they didn't make a separate Crossroads OST album. Plus, the remixes they put out were inferior to the album versions so maybe that played a part too.

they ruined the album rollout once they merged crossroads with the og tracklist :rip:

 

this era was basically an ad for movies minus Slave :rip:

A congressman today asked the Justice Department to look into allegations that Clear Channel Communications refused to play music and "buried" concert ads of recording stars, including Britney Spears, who didn't use its promotional services.

 

https://adage.com/article/news/clear-channel-punish-britney-spears/33694

1 hour ago, AlanRickman1946 said:

A congressman today asked the Justice Department to look into allegations that Clear Channel Communications refused to play music and "buried" concert ads of recording stars, including Britney Spears, who didn't use its promotional services.

 

https://adage.com/article/news/clear-channel-punish-britney-spears/33694

Hide this before OBH see this and act like it was an excuse :mummy:

 

OT : It was used as promo for Crossroads but damn, I was so young but can remember that the songs were everywhere especially Slave, Overprotected and Boys. Even Rock n Rock was a hit pretty much everywhere. Love the singles so much. 

She was also going through a breakup during the era so they probably did cut it short

 

 

Let's be honest: the way her record label promoted her singles up to Womanizer was awful. They didn't focus on singles at all. If they were at least competent in that department she would have at least two more #1 hits (Oops and Toxic).

singles are to promote the album. and they served their purpose. if a person liked any of those singles, they would pick up the CD and see it there on the tracklist. they're not gonna go "oh Boys doesn't feature Pharrell, i guess i won't buy this"

  • Author
22 hours ago, UseYourIllusion2002 said:

Those are still singles from the album :rip: remixing your singles has been popular since the 80s, and maybe even before. Just look at Madonna and Mariah's singles catalogue now that they have uploaded their singles.

I could be wrong but for what I've seen, Mariah's remixes were additional to the single, not a replacement like in Britney's case. For example, "Honey" and "Fantasy" had remixes as singles but so were the album versions.

 

Madonna's remixes aren't far off the originals imo. Still, I don't think they fully replaced the album versions with maybe counted exceptions? Educate me.

 

In here I'm just pointing out that the album versions of Overprotected and Boys weren't singles in the US and that their remixes aren't part of the album (with one clearly being meant for a different project). Feels like a strange strategy, at least to current eyes.

 

6 hours ago, Saint James said:

singles are to promote the album. and they served their purpose. if a person liked any of those singles, they would pick up the CD and see it there on the tracklist. they're not gonna go "oh Boys doesn't feature Pharrell, i guess i won't buy this"

Fans still have discourses arguing about (You Drive Me) Crazy and the Stop Remix...

Your post takes a wild spin because if you like a single and you're after it, you're not really purchasing a CD without said single in it. It's deceiving promotion at best if you want to insist that it still has a version of the song.

It was a weird thing to do at the time. With Mariah, Madonna, Janet etc., you could always buy a stand alone single that had a new version on it (although the singles were often deleted quite soon, or so I've read, as it was way before my time). Here, it was just something you needed to catch on the radio, huh.

  • Author
On 10/18/2024 at 5:31 AM, Totami Legend said:

they ruined the album rollout once they merged crossroads with the og tracklist :rip:

 

this era was basically an ad for movies minus Slave :rip:

Not to mention she'd soon after start the Pepsi campaign, with commercials with songs not on the album (and again unavailable for purchase).

 

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I wanna watch that crossroad movie to connect with this album better :gaycat4:

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