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Beyoncé

This is part 1 of the Beyoncé discussion.

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8 minutes ago, Space&Time said:


 

 

I don't think they're removing people per se, just repeats. Freddie Ross is Big Freedia, so I assume Big Freedia is still there under the correct name. Some people were probably credited under both stage name and given name. 

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20 minutes ago, G'Day said:

Genuine question: Why do people care so much if Cuff It goes Top 10? Especially when Beyoncé clearly doesn’t care at all. 

Maybe cause Hive wanna see another single enter Top 10 w/o her lifting a finger. The chart run is already amazing why not wanna see it enter top 10? :michael:

Ya I'm not even chart hive but a Top Ten placement...these many months after its single release and without her doing a thing is BEYOND iconic.

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5 minutes ago, swissman said:

Ya I'm not even chart hive but a Top Ten placement...these many months after its single release and without her doing a thing is BEYOND iconic.

[2]
 

Plus its a fun song that’s becoming one of the biggest tracks on Renaissance. 

On one hand I want another huge hit for her, but on the other hand I feel like it just proves to her she can still get hits even without lifting a finger (if she cares to) so she doesn’t need to even bother lol. 

41 minutes ago, G'Day said:

Genuine question: Why do people care so much if Cuff It goes Top 10? Especially when Beyoncé clearly doesn’t care at all. 

A few reasons. 

 

* Lowkey, most of the stans - even those that claim to NOT be Chart Hive - care about stats / receipts. 

 

* No matter how it's spun, commercial success DOES matter. Bey's recent receipts on paper unquestionably add to her legend/legacy in a way that will be favorably looked back on. 

 

* She hasn't had two top ten singles from the same album since IASF. Of course, her star has grown so much since then and she's wisely managed to not be as beholden to this measurement of success/relevance in the way her peers have been. But Cuff It breaking that pattern will only add to the success of the era / how the material has been received. 

 

* Scoring another "top 10 hit" will only help whatever is coming next. On radio, on playlists, etc. Be that another Ren single or whatever is coming from the other acts. 

 

* Overall, Bey is still very much "playing the game" as a top tier competitive act. To me, she sits right in-between the MJ and Prince models...and more on MJ side. Sure, in her latter career she's leaning in to the "artiste" and mystery side of things (like Prince), but she's not letting up on the whole huge global superstar / tour de force (much like MJ did until the end). The latter requires hits and mainstream presence to essentially feed her machine. Hit singles = hit albums = hit tours = $$$$$. So, to a degree she NEEDS hits like CI. 

 

 

Edited by Cbreezy

3 hours ago, swissman said:

The thing about her performances too is that even if in later years she puts less spotlight on the performance itself, the staging, the concept, the spectacle will grow and that now is as much her artistry as the performance itself. Think how Love Drought/Sandcastles was low lift physically but was one of her best and most artistic awards performances ever.

 

 

Yes! That is honestly one of my top 5 favorite performances of her ever and she barely moved.

Good afternoon, US Beyhive

 

Be sure to purchase "Cuff It" on Amazon to secure a #10 peak next weekLVa85ZM.gif

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12 minutes ago, Iaintsorry said:

On one hand I want another huge hit for her, but on the other hand I feel like it just proves to her she can still get hits even without lifting a finger (if she cares to) so she doesn’t need to even bother lol. 

Imagine if she actually did something. 
 

- BREAK MY SOUL

- ALIEN SUPERSTAR

- CUFF IT

- HEATED

 

prob all be Top 10 hits by now. :skull:

3 minutes ago, Armani? said:

Good afternoon, US Beyhive

 

Be sure to purchase "Cuff It" on Amazon to secure a #10 peak next weekLVa85ZM.gif

She doesn’t have a download or an incentive she can give to encourage hive to buy this month?

 

Why isn’t one of the big fan accounts arranging a buying party for Amazon/Itunes

15 minutes ago, Cbreezy said:

A few reasons. 

 

* Lowkey, most of the stans - even those that claim to NOT be Chart Hive - care about stats / receipts. 

 

* No matter how it's spun, commercial success DOES matter. Bey's recent receipts on paper unquestionably add to her legend/legacy in a way that will be favorably looked back on. 

 

* She hasn't had two top ten singles from the same album since IASF. Of course, her star has grown so much since then and she's wisely managed to not be as beholden to this measurement of success/relevance in the way her peers have been. But Cuff It breaking that pattern will only add to the success of the era / how the material has been received. 

 

* Scoring another "top 10 hit" will only help whatever is coming next. On radio, on playlists, etc. Be that another Ren single or whatever is coming from the other acts. 

 

* Overall, Bey is still very much "playing the game" as a top tier competitive act. To me, she sits right in-between the MJ and Prince models...and more on MJ side. Sure, in her latter career she's leaning in to the "artiste" and mystery side of things (like Prince), but she's not letting up on the whole huge global superstar / tour de force (much like MJ did until the end). The latter requires hits and mainstream presence to essentially feed her machine. Hit singles = hit albums = hit tours = $$$$$. So, to a degree she NEEDS hits like CI. 

 

 

I agree, especially two top tens from one album. It’s a good metric/statistic to have.

It's actually very exciting to think the Grammys (so soon too!) might be the first (and only?) televised performance of RENAISSANCE act i material.

 

I kind of think that this will break the seal (so to say) of her no-promo, ushering in an act ii with a bit more involvement from her, ... perhaps lol.

 

 

Edited by swissman

Good songs deserve to be topping the charts and heard all over the world, simple explanation:1stplace:

  • ATRL Moderator

Watch her sweep other categories and snubbed AOTY. Then she turns that loss into generating promo and announce the tour. 

1 hour ago, Lose My Breath said:

Y'all better be streaming Cuff It, or buying it.  It's very possibly going top 10 next week, but the points are very close

Good luck to her 

 

If she wants a top 10 hit, she can work for it

16 minutes ago, swissman said:

It's actually very exciting to think the Grammys (so soon too!) might be the first (and only?) televised performance of RENAISSANCE act i material.

 

I kind of think that this will break the seal (so to say) of her no-promo, ushering in an act ii with a bit more involvement from her, ... perhaps lol.

 

 

Breaking the seal is exactly the term!

 

I've not been "as" bothered as some of The Hive about the lack of visuals/promo because we know she's been shooting, so it's coming.

 

But I've been eager for her to "break the seal" because, in essence, I cannot see her poking her head up for a singular promo spot (like the Grammys) to then totally disappear. Like, the minute she presses the green button for one thing, it logically has to mean all system go for...everything.

 

I really get sense they are trying to kill a number of birds with one stone. The visuals will push the tour...which will be pushed by whatever performances we get beforehand...which in turn re-pushes the album. Everything benefits the next thing in a circular way. I don't endorse the delay of the visuals at all, but it's clear she's angling to work smarter, not harder. 

1 hour ago, Devin said:

Watch her sweep other categories and snubbed AOTY. Then she turns that loss into generating promo and announce the tour. 

That's the thing, I've been saying...she's actually "fine" whatever happens on Grammy night. 

 

She wins big (including AOTY), then it's justice served. She's snubbed (or wins genre-only categories) and the Grammy institution will be dragged through the coals. Which will be another huge blow after the Weeknd, Drake, previous Carter scandals. 

 

The dragging won't just be by The Hive but by critics and the net at large (especially after topping Metacritic and topping all those End of Year lists). Not winning the Grammy will piss off those platforms/entities who the committee indirectly will be invalidating by saying their "pick" wasn't right/reflective.

 

Either way, it gifts her a lot of momentum going into whatever is coming next e.g. tour, next act. 

Edited by Cbreezy

12 minutes ago, Cbreezy said:

Breaking the seal is exactly the term!

 

I've not been "as" bothered as some of The Hive about the lack of visuals/promo because we know she's been shooting, so it's coming.

 

But I've been eager for her to "break the seal" because, in essence, I cannot see her poking her head up for a singular promo spot (like the Grammys) to then totally disappear. Like, the minute she presses the green button for one thing, it logically has to mean all system go for...everything.

 

I really get sense they are trying to kill a number of birds with one stone. The visuals will push the tour...which will be pushed by whatever performances we get beforehand...which in turn re-pushes the album. Everything benefits the next thing in a circular way. I don't endorse the delay of the visuals at all, but it's clear she's angling to work smarter, not harder. 

Ya... I mean realistically I do think she knew (at least from BMS's performance) that act i could more or less sustain itself without promo, but an act ii and especially act iii would require more to get people interested, as it has less of a "release" kind of feeling. That being said, if it's totally new genres that is enough but I'm thinking of say... Justin Timberlake's 20/20 Experience (two albums in 2013), the first of which has two Top 3 hits (Suit & Tie and Mirrors, both of which imo are recognizable) and the second of which had one Top Ten (I just read the name but I've already forgotten it). But because you kind of feel like any promo done at the start is the most memorable, important and focused, her holding off promo completely until other acts (if she DOES do that) seem very "smarter, not harder".

 

 

 

Edited by swissman

Ironically the delay of the visuals and performance has made the "era" feel longer. With ST she released the videos and 2/3 televised performances all within 90 days of the album release. Yea we had the VMA performance later along with the tour but the era felt very quiet. Similar (to a lesser extent) with Lemonade. So I do not condone the delay of the visuals either but at least it doesn't feel like a 3 month hype and then nothing. 

2 minutes ago, Iyanla, Fix Me said:

Ironically the delay of the visuals and performance has made the "era" feel longer. With ST she released the videos and 2/3 televised performances all within 90 days of the album release. Yea we had the VMA performance later along with the tour but the era felt very quiet. Similar (to a lesser extent) with Lemonade. So I do not condone the delay of the visuals either but at least it doesn't feel like a 3 month hype and then nothing. 

truly!

 

and the whole experience does feel more organic, even as a fan.

 

like sometimes I do forget to listen to the album because I am not reminded by new singles, videos, magazine covers, remixes, interviews, appearances, etc. etc. etc. that Matthew would have had her doing BUT when I go to the album, it feels exciting still and you have the feeling of wanting more, which imo is an important aspect for a popstar... the "overexposed" and "played out" thing can so easily come up when you're promoting so hard and forcing music everywhere that people get disillusioned.

 

Beyoncé understands how to still have mystique and awe about her while still being current and fresh.

The way ya’ll are trying to shift this whole lack of an era as something positive to cope with it is hilarious to me :)

SAY BEYONCEEEE:clap:

SAY BEYONCEEEE:biggrin:

SAY BEYONCEEEEE:giantgrin:

 

You acting kinda shady, ain’t callin me baby, better say my name

spacer.png

The idea that Beyoncé cares even the slightest about getting a hit is very, very odd to me. Yes, I think she likes when she gets them. No, I don't think she wants to do anything to make that happen.

 

We kind of need to all-out accept her decision on this and not treat it as if she's doing something wrong, otherwise things get very frustrating very fast.

 

It was apparent most, I think, when the Nicki Minaj ***Flawless remix, which would've been a SURE a hit as any in her career was released via SoundCloud. For an artist of her commercial magnitude to do that, it really says a lot. And if it that remix premiered with a video...that would've been a #1 on lock, I think, given that was THE era for viral music video's making songs debut in the Top 3 of the Hot 100 with ease.

 

BUT we know Beyoncé doesn't care for a hit. We still can...but there's a difference in wanting her songs to be hits and wanting her to want her songs to be hits. One is possible, the other requires her to look at her own career differently than she has for nearly 10 years now.

Just now, G'Day said:

Imagine breaking the seal for promo 6 months after your album comes out :deadbanana2:

 

Maybe when she announces tour dates, everyone should wait 6 months to break the seal for purchasing tickets. 

Shade lol. 

 

Make no mistake, she's trying tf out of us. But I really try and pay attention to the nuggets of info/insights she gives us in interviews.

 

She's made clear a few times now that she won't be the workhorse we knew her to be... citing family, other passions etc. Add to that the fact she pretty suddenly went from a mom of 1 to a mom of 3 with the arrival of the twins and it's clear that even she can't really live up to that whole "you have the same amount of hours as Beyonce" schtick anymore. She can be a machine when she wants to, but she's still a human with multiple commitments now and a fixed amount of time in the day. 

 

So, IMO, she's making a point to not do "more" but actively making the capacity she does have (which is less than before) do "more" for her. Hence, why she/Parkwood are presumably making an aggressive point to line-up the visuals with the tour etc for the perfect swirl of mutually beneficial "promo". So, if one thing gets delayed (as has clearly been the case) it ALL gets delayed. Annoyingly. 

 

She's "Beyonce", so I think they are underestimating that everything essentially would sell off her name if rolled out separately / more spaced out. But at the same time, had got the visuals nearer the album, but she was committed to NOT doing traditional promo until this year, then the visual frustration would instead be replaced with endless discourse about the lack of performances / tour announcement. 

 

It's all rather messy and not the only way of "working" the campaign, but I do feel there's a valid marketing justification for where we are now (given the broader circumstances). 

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