I put the strongest contenders i had in mind in the poll. Feel free to say any other album!

Edited August 8, 20242 yr by A Million Lights

BRAT!

 

in seriousness, probably benito

After Hours or Future Nostalgia

 

Can't decide the biggest era

SOUR

After Hours, Future Nostalgia, SOUR, and SOS

SOUR.

'SOUR' or 'After Hours'

SOUR and it was a debut era too 

After Hours came to mind first. Blinding Light was just too massive, legit a contender for biggest hit song ever. not to mention 2 other #1 hits, including the mega-smash Save Your Tears. what's crazy is TTPD will probably numerically end up being the biggest era but it doesn't feel like it has left nearly the cultural footprint that all the other eras have, so I don't know how to quantify it 

After Hours but FN is the biggest ERA by a female this decade so far.

After Hours

 

Blinding Lights is arguably the biggest hit all time and Save Your Tears one of

 

Also the album is a masterpiece 

 

It defined the pandemic and 2020s

 

I would put Future Nostalgia in a not so far 2nd place, with similar achievements 

Edited August 8, 20242 yr by Trent W

Midnights. The album is mid imo but it's responsible for a mega smash hit, a smash hit, one or two moderate hits, the most successful album of its year and the biggest tour of all time. all that plus constant media presence, headlines, nfl and politics, award shows and movies. she was literally everywhere.

 

not people voting for Future Nostalgia when hit singles are everything it has 

#	g#	Cover	Album	Studio album (EAS)	Other LPs (EAS)	Physical singles (units sold)	Digital singles (units sold)	Streams	Daily streams	Total EAS
1	200		Un Verano Sin Ti  Bad Bunny	125,000	0	0	310,000	19,046,000 (08/06/24)	Av.: 9,690 LD: 10,140	19,202,000
2	237		Sour  Olivia Rodrigo	1,588,000	0	20,000	1,340,000	16,211,000 (08/06/24)	Av.: 9,560 LD: 9,450	17,838,000
3	245		After Hours  The Weeknd	1,005,000	99,000	40,000	3,280,000	15,918,000 (08/06/24)	Av.: 8,160 LD: 6,860	17,526,000
4	258		Future Nostalgia  Dua Lipa	670,000	9,000	5,000	2,760,000	16,244,000 (08/06/24)	Av.: 6,770 LD: 5,600	17,036,000
5	281		Midnights  Taylor Swift	3,869,000	708,000	0	1,520,000	11,845,000 (08/06/24)	Av.: 12,130 LD: 7,700	16,052,000

Edited August 8, 20242 yr by Timber

7 minutes ago, liam13 said:

Midnights. The album is mid imo but it's responsible for a mega smash hit, a smash hit, one or two moderate hits, the most successful album of its year and the biggest tour of all time. all that plus constant media presence, headlines, nfl and politics, award shows and movies. she was literally everywhere.

 

not people voting for Future Nostalgia when hit singles are everything it has 

And doesn't that basically make it a big era? Lol 

2 minutes ago, PerfectCure said:

And doesn't that basically make it a big era? Lol 

kinda, but biggest? biggest?? 

Edited August 8, 20242 yr by liam13

 

  SOUR is still moving up

 

Sour globally/SOS US 

 

After Hour and Future Nostalgia are playlists atp. They shouldn't count especially FN.

Taylor's. 

Sour if we go just based on the hits and music. 
 

Midnights if we include the cultural phenomenon that Taylor became

5 hours ago, liam13 said:

Midnights. The album is mid imo but it's responsible for a mega smash hit, a smash hit, one or two moderate hits, the most successful album of its year and the biggest tour of all time. all that plus constant media presence, headlines, nfl and politics, award shows and movies. she was literally everywhere.

 

not people voting for Future Nostalgia when hit singles are everything it has 

Levitating alone is bigger than all those hits  Let's tone it down a bit

 

OT:

Future Nostalgia, After Hours, and SOUR undoubtedly. Certain fandoms may not know about it, but it's also about the magnitude of the era rather than just numbers. The FN era started in late 2019 and was still performing exceptionally till 2022. The amount of juggernaut HITS Dua bagged with this era?

- Don't Start Now

- Physical (Even if it did not smash on non-European charts, it is lowkey one of her most known songs) 

- Break My Heart (a radio hit and I still hear it get played to this day)

- Levitating (the biggest female hit of the decade so far)

Besides the huge hits this era possessed, it had a massive sold-out tour, was the most acclaimed MPG album of 2020, earned a Grammy, produced countless iconic looks and performances for Dua, had a genuine impact on pop music (which is very hard to get, not everybody has that), revitalized her image and propelled her into a pop force (with two massive eras back-to-back), became the third highest-selling female album of 2020, and is the second-most streamed female album on Spotify of all time.

 

SOUR was definitely as big. Olivia was everywhere with this record. You couldn't escape Driver's License and Good 4 U for a long time, the latter song influencing a short-lived pop-rock revival phase in the music of the early 2020s.

I remember people having no expectations of her being an album artist when SOUR was released (I made a thread on a forum about predicting the first week sales of SOUR and people were reckoning nothing more than 150k). Still, she smashed those numbers out of the gate and it went on to become the most streamed female album of all time. Even the non-singles of the album of the album were so good and that's a monumental feat to achieve.

 

Midnights was a huge era as well but I think it was all about releasing it in the right place, right time, while FN and Sour were not released during the kindest circumstances which makes their smashing even more impressive. 

 

Both of these eras were so fun to be present for. A great time indeed. An amazing decade I must add for women in pop dominance (Taylor Swift, Dua Lipa, Olivia Rodrigo, Billie Eilish, Charli xcx) 

 

Edited August 8, 20242 yr by Blackout2006

2 minutes ago, Blackout2006 said:

Levitating alone is bigger than all those hits  Let's tone it down a bit

okay she has the hits. what about other things like album sales, tour, awards, media coverage and conversations? comparing FN to midnights, eras tour, grammy, headlines and conversations, miss lipa is pale.

50 minutes ago, liam13 said:

okay she has the hits. what about other things like album sales, tour, awards, media coverage and conversations? comparing FN to midnights, eras tour, grammy, headlines and conversations, miss lipa is pale.

But it's the hits that got the era going on for three years lol. Taylor Swift has been a big celebrity forever with a massive following that culminated in two decades, whereas Dua is way newer and has not done much to develop herself as a celebrity in a way that Taylor's feuds, relationships, and controversies have made her. It's integral to Taylor's brand, not Dua's.

Also like I said earlier, Midnights came out at just the right time with Taylormania brimming, allowing Taylor's popularity to instantaneously explode overnight. Dua had to completely change her image and promote an album during the COVID-19 era. 

 

Dangerous: The Double Album?

 

This is actually kinda crazy, it's US totals eclipse some aforementioned albums worldwide totals... 

 

 

 

Edited August 8, 20242 yr by Wicked

'Un Verano Sin Ti'

'SOUR'

'After Hours'

'Future Nostalgia'

'Midnights'

Future Nostalgia