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BB 200: New Streaming Formula Impact

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Female Artists' albums that have increased over the past 2 weeks, with gains in performance (since Billboard's new streaming adjustment formula took effect, giving more weight to paid streams & pure sales):

 

July 7, 2018 to July 21, 2018 evolution:

 

 

#15 (+18) Taylor Swift - reputation

#52 (+6) SZA - Ctrl

#61 (+15) Halsey - hopeless fountain kingdom

#87 (+36) Taylor Swift - 1989

#107 (+31) Rihanna - ANTI

#154 (+35) Adele - 25

#179 (Re-Entry) Whitney Houston - I Will Always Love You: The Best Of Whitney

#182 (Re-Entry) Halsey - Badlands

#193 (Re-Entry) Lana Del Rey - Born To Die

#195 (Re-Entry) Beyoncé - I Am...Sasha Fierce

 

https://www.billboard.com/charts/billboard-200/2018-07-21

https://www.billboard.com/charts/billboard-200/2018-07-07

 

Is your fave a paid streams / pure sales magnet ?

 

OIPoeRG.gif

 

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1989, the everlasting album :clap3:

 

And Reputation returning to the top 15 :jonny:

1 minute ago, Cockney Cupcake said:

Of course she is now imma need 21 to come back too 

Every person, their parents and grand parents own the album. It can re-enter if maybe the album is exposed to the newer generations (playlists :eli:) so atleast it could enter through streaming.

Wait is the study correct then about the majority of people who listen to urban use the free streaming whilst people who pay for spotify listen to pop etc?

2 minutes ago, marsblyr said:

Every person, their parents and grand parents own the album. It can re-enter if maybe the album is exposed to the newer generations (playlists :eli:) so atleast it could enter through streaming.

It’s been top 50 on iTunes for a few days plus streams I think it’s coming back next week. It’ll re enter when she announces her new album anyway just like 1989 etc 

179 (Re-Entry) Whitney Houston - I Will Always Love You: The Best Of Whitney

 

:jonny5:

but her classic GH deserved better

32 minutes ago, jacklovesyou1 said:

Wait is the study correct then about the majority of people who listen to urban use the free streaming whilst people who pay for spotify listen to pop etc?

No, Urban still dominates paid too I believe. And that's just Spotify, Apple Music is completely dominated by Urban, and that's all paid streaming.

19 minutes ago, Torturo said:

isn't new formula for the Hot100 only?

No, it's for BB200 too since streams are counted for SPS on there.

  • Author
28 minutes ago, Torturo said:

isn't new formula for the Hot100 only?

Nope

 

Quote

The Billboard 200 will now include two tiers of on-demand audio streams. TIER 1: paid subscription audio streams (equating 1,250 streams to 1 album unit) and TIER 2: ad-supported audio streams (equating 3,750 streams to 1 album unit).

https://www.billboard.com/articles/news/8427967/billboard-changes-streaming-weighting-hot-100-billboard-200

 

42 minutes ago, jacklovesyou1 said:

Wait is the study correct then about the majority of people who listen to urban use the free streaming whilst people who pay for spotify listen to pop etc?

Not at all :dies:

Urban music dominates Apple Music which is a 100% paid subscription streaming service and the leading audio streaming service in the US currently.

46 minutes ago, jacklovesyou1 said:

Wait is the study correct then about the majority of people who listen to urban use the free streaming whilst people who pay for spotify listen to pop etc?

No. It’s more like programmed or more play listed songs are downplayed and organic streams are up played on this role because we all know free streams happens more in the first way. How today  urban music is popular and play listed heavily it will tend to lose importance on this rule, while others genres tend to gain.

I would assume paid subscriptions correlate with full album listens vs free being more singles/playlist driven, so this is good for the album charts

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