- More likely to have an Emancipation-like comeback: Taylor or Ariana
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Why aren't gimmicks a thing in pop music anymore?
There are the same amount of gimmicks as there always have been, they just don't make as much noise anymore because the media landscape is fragmented. Tate just did the whole dip in gold performance thing, the choreography in the sandpit, etc. Zara has the Love Island dolphin meme Nordic mermaid style, Lush Life dance segment. Charli had party girl coked out sunglasses "rockstar pop star" lime green for Brat. Kept that but went black and white cinephile for MFF. Sabrina has the cartonoonish stylized 60s femininity, innuendos/jokes, "sex doll but empowered" thing (and features celebrities in most her music videos). Lorde's Virgin gimmick was stripped back, amateur looking music video, androgyny, semi coming out as nonbinary (lmao) Etc etc
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Spotify | "Housewife" Day 15: #1 WW (6.12m), #1 US (1.50m)
Yall aren't gonna like this but Tate is bigger than Dua now…. (At least in the US) She is massive with "basic" teens-mid 20s straight girls
- Ariana scores longest running Top 10 with htimylm
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Rank Taylor Swift's ! songs: ME!, "Slut!", Florida!!!, CANCELLED!, Cleveland!
"****!" Is a good song but the title is awful and sets up for disappointment. Such a provocative title from such a "clean-imaged" singer and with an exclamation point and in quotes; it should've been a song with themes of Blank Space but even more of a banger on the production side. But instead we got a soft early stages of love song. Which again, is a great song, but a major tonal mismatch from the title and thus a disappointment
- Bandaids vs Patient Zero
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MILEY - 'Bass Persuades'
I just feel like every song in this album has already been done better by her beforE
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MILEY - "Bass Persuades"
This is such a grower. I doubt it ends up a hit but I hope it has longevity at least
- Ariana will take part in the Focker In Law promo circuit
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Katy Perry charts three songs on Global Spotify simultaneously. Your favorite?
Ugh she could so easily have a comeback if she just got actual good writers/producers with basic ass music videos (no plotlines allowed as she makes them cheesy) and zero promo (no chances to put foot in mouth) besides daily pap walks styled by Law (I don't even think his work is that good but the twitter girls would gag)
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'you seem pretty sad for a girl so in love' outstreaming 'petal', why?
Even Arianators admit this album is (comparatively for her standards) a commercial (and artistic…) flop. She's got the biggest hate train against her rn of like, any pop girl since the early 2010s. The music is repetitive and not very catchy. She's on her 8th album and in her mid 30s vs early 20s. Like it's obvious why Olivia is out streaming and it's not really a drag against Ariana (although it is worth a cheers to Olivia)
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C,XOXO has a 475% increase in streams. What went right?
Because Camila made a cohesive album with a distinctive sound and interesting/unique aesthetic and branding. As we've seen time and time again, branding and aesthetic matters more than the music oftentimes and will make a career (Zara flopping until she went with Love Island x10 aesthetic, Charli flopping till she zeroed in on minimalism and lime green and coke party girl aesthetic, Sabrina flopping till she committed to 60s sex kitten drag queen looks, one of the founding reasons for Ariana's imperial era unironically being her signature look of high ponytail, oversized sweater, and thigh high boots; etc etc etc) The Spring Breakers/Miami at dusk after a rainstorm/heartbroken party girl getting ready to go out after a day at the beach is a fun and interesting vibe that made it worth revisiting even when it flopped at first And finally, because Camila is finally shaking some of the cringe/uncool/loser persona she's been fighting against since like 2020. Enough time passed that the hate train cooled, CXOXO despite being an initial flop gained her some cool factor back, enough time has passed that theres a little nostalgia for the mid-late 2010s when she came up and she's the only one of Fifth Harmony actually making real music to check out
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Lorde says Melodrama never felt perfect enough, cried & got sick before turning it in
And good for her. Melodrama "saved" her career to this day. If it wasn't well received and eventually crystallized into a pop classic, she'd be a (much better, but still) Megan Trainor-level figure — a huge pop star in the mid 2010s that was a one era wonder. Or a bigger Sky Ferreira, loved by a niche group for one album but irrelevant in present day landscape She still never matched the commercial heights of PH obviously, but Melodrama's acclaim and recurrent streams/success afforded her more grace, longer interest from fans, and the ability to book more respected and high profile gigs, which (in turn with her live performance skills that she showed off here) helped her become a "legend" style act that can still headline basically any festival she wants despite not having a true chart hit in 12 years. If her sophomore album was just mid (not even actively bad) and then she followed it with Solar Power, I don't think she'd have been able to course correct with Virgin like she did
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Spotify | Ariana Grande - petal | Day 8: 24.3m
These are very steep drops and unfortunately with the narrative around her/the tour right now, I really don't even think the tour boost will save it.
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60% of streams from Mayhem and Chromatica come from collaborations, surprised?
Yes, a lot of Gaga's recent single success comes from collabs. But who cares? People bring this up all the time as if these legendary and super successful artists collab with Gaga out of charity or something. They collab with her because of her legacy, her talent in vocals and songwriting, to get exposure within her extremely dedicated and loyal fanbase, to get media attention since she's still a huge current name, etc etc etc. There's a reason Gaga can get cast in huge big budget movies with Bradley and get artists like Ariana, Bruno, Blackpink, Elton John, Bad Bunny (performance) wanting to collab with her, meanwhile Katy gets….Dr Luke and new artist Doechii to collab with her
lustforyou
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