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Lady Gaga popularized fandom names. Surprised?


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Posted
13 minutes ago, BrandNewBrandon said:

https://www.vice.com/en/article/pakq59/lady-gaga-online-fandom-culture-little-monsters

 

"But it wasn't until the summer of 2009 that these aforementioned kids were given a name: "Little Monsters", which she began calling out to the crowd during her live shows. Giving a whole fandom a nickname of sorts was already commonplace in K-pop, but Gaga was the first to do it on such a grand scale in a western context – using it to describe the way fans would writhe, scream and dance in the pits of her high-octane performances. Naming her fans did two things. First, it created an "us" and "them" narrative. You were either a true Gaga fan, or you weren't. And second, it grouped them all together in a way that made sense online. For a generation of kids who existed on the internet, being a Little Monster meant more than going to a few gigs. It meant having a support network of like-minded people from around the world that you could interact with, like an extended family. Finally, there was a name for all the people who spent their waking hours immersed in the online world of Lady Gaga; one that was getting bigger by the year."

 

It has always been about popularizing it. Mariah had it but she did factually not make a trend as in most artist post-Mariah didn't do it until 2009 after Gaga. 

That is also untrue. :deadbanana2:

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Posted
26 minutes ago, ericcartman said:

She may have popularized it but Mariah did it first with Lambs even if it didn't become a trend.

 

25 minutes ago, Popboi. said:

One could say Little Monsters and Believers made it a "trend" in the mainstream. Some like Mariah already had established fanbase names since the 90s.

 

25 minutes ago, jezebelvictoria said:

No. I'll always think of Mariah when it comes to this subject. 

 

24 minutes ago, suburbannature said:

The way that's literally untrue.

 

8 minutes ago, BnPac said:

Maybe in the mainstream but Hive and Lambs were already a thing way before that. 

Barry Manilow had the Fanilows before Mimi. Gaga definitely popularized the trend. Not sure why the OGHs are having a conniption fit. 

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BrandNewBrandon
Posted

The amount of negativity in here for something that anyone who didn't live under a rock before 2009 can confirm :deadbanana2:

 

It was popularizing, not inventing. 

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Posted (edited)
2 minutes ago, BrandNewBrandon said:

The amount of negativity in here for something that anyone who didn't live under a rock before 2009 can confirm :deadbanana2:

 

It was popularizing, not inventing. 

because she wasn't the first to popularize it :deadbanana2:

 

Lambs weren't even first. DeadHeads in the 70s were enormous. Edit: BeatleManiacs too. 

 

Edited by suburbannature
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BrandNewBrandon
Posted
Just now, GraceRandolph said:

Gaga definitely popularized the trend. Not sure why the OGHs are having a conniption fit. 

But like... the whole culture before 2009 confirms this :deadbanana2:Almost no artist had a fandom name except for a few but post-Gaga even the ones who came before her suddenly had a fandom name. Because of who? Mariah's decade old fandom name suddenly started creating trends? :rip: 

 

I don't get it. 

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Posted
3 minutes ago, BrandNewBrandon said:

The amount of negativity in here for something that anyone who didn't live under a rock before 2009 can confirm :deadbanana2:

 

It was popularizing, not inventing. 

I swear ATRL is allergic to giving Gaga any credit. You could start a thread saying Gaga influenced electropop trends on radio and the thread will be flooded with people talking about Madonna and arguing over how electronic music already existed. None of the threads crediting Mariah or Britney for more superfluous or debatable trends seem to receive the same amount of scrutiny.

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Posted
Just now, BrandNewBrandon said:

But like... the whole culture before 2009 confirms this :deadbanana2:Almost no artist had a fandom name except for a few but post-Gaga even the ones who came before her suddenly had a fandom name. Because of who? Mariah's decade old fandom name suddenly started creating trends? :rip: 

 

I don't get it. 

Girl, you are playing dense. It wasn't "decades old" in 2008 and it was commonly used in the media by that point after originating around 1999/2000. 

 

And fan names were mainstream long before Lambs even. 

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Posted
Just now, suburbannature said:

Girl, you are playing dense. It wasn't "decades old" in 2008 and it was commonly used in the media by that point after originating around 1999/2000. 

 

And fan names were mainstream long before Lambs even. 

Can you name ten fandom

names that predate 1997?

Posted

Does anyone outside of gay forums even know what a little monster is? :suburban:

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Posted

you can tell a stan group is aging by threads like these being made 

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Posted
Just now, By the Water said:

Does anyone outside of gay forums even know what a little monster is? :suburban:

Probably because the name is in a league of its own in terms of creativity compared to names like Arianator, Selenator and Swifty. 

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Posted
1 minute ago, Breathe On Moi said:

you can tell a stan group is aging by threads like these being made 

 

Posted
1 minute ago, GraceRandolph said:

Can you name ten fandom

names that predate 1997?

That's a completely arbitrary number when it is factual that enormous stars had contemporaneous fandom names reported in the mainstream media regularly YEARS before Gaga ever did it. BeatleManiacs, DeadHeads, Lambs, KISS Army off the top of my head. 

 

Your fave didn't invent or popularize it - nothing to cry about.

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Posted
Just now, suburbannature said:

That's a completely arbitrary number when it is factual that enormous stars had contemporaneous fandom names reported in the mainstream media regularly YEARS before Gaga ever did it. BeatleManiacs, DeadHeads, Lambs, KISS Army off the top of my head. 

 

Your fave didn't invent or popularize it - nothing to cry about.

Okay so you can't name ten fandom

names before Gaga but I can name dozens after Gaga. Seems she did popularize it. 

Posted

Little Monsters definitely were far from the first, but there's really no debate that they popularized the trend of every pop girl having a fanbase name.

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Posted
1 minute ago, GraceRandolph said:

Okay so you can't name ten fandom

names before Gaga but I can name dozens after Gaga. Seems she did popularize it. 

DeadHeads were an entire fan CULTURE. Lambs were a thing just a few years before Monsters and Gaga herself has acknowledged Mariah's influence.

 

Your fave didn't invent it. Please stop grasping at straws it's embarrassing :deadbanana:

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BrandNewBrandon
Posted (edited)
12 minutes ago, suburbannature said:

because she wasn't the first to popularize it :deadbanana2:

 

Lambs weren't even first. DeadHeads in the 70s were enormous 

Popularizing it as in making it a trend. It wasn't a trend because of Mariah or the Grateful Dead. 

 

1970: The Grateful Dead dubs their fans "Deadheads". Michael Jackson fans are still "Michael Jackson fans". Barbra Streisand fans were "Barbra Streisand fans". 

 

1999: Mariah Carey dubs fans "Lambs". Britney fans are still named "Britney fans". Christina Aguilera fans are still named "Christina Aguilera fans". Michael Jackson fans were called "Michael Jackson fans".

 

2009: Lady Gaga dubs her fanbase "Little Monsters". Britney fans are called "Army". Christina Aguilera fans are now "Fighters". Michael Jackson fans are now called "Moonwalkers". 

 

Like, it's about popularizing. Not inventing. 

 

Edited by BrandNewBrandon
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Posted (edited)
1 minute ago, suburbannature said:

DeadHeads were an entire fan CULTURE. Lambs were a thing just a few years before Monsters and Gaga herself has acknowledged Mariah's influence.

 

Your fave didn't invent it. Please stop grasping at straws it's embarrassing :deadbanana:

Inventing something, doing something and popularizing something are three different things. What's not clicking girl?

Edited by GraceRandolph
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Posted
Just now, GraceRandolph said:

Inventing something, doing something and populating something are three different things. What's not clicking girl?

DeadHeads, BeatleManiacs and Lambs were already popular girl are you 13 :deadbanana4:

 

https://en.wikipedia.org/wiki/Deadhead#

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Posted
1 minute ago, suburbannature said:

DeadHeads, BeatleManiacs and Lambs were already popular girl are you 13 :deadbanana4:

 

https://en.wikipedia.org/wiki/Deadhead#

Jesus had the disciples so he came first. Sorry. 

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Posted

Y'all talking as if it wasn't an embarrassing and infantilising thing to do. There is nothing to be proud or cocky about. 

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Posted
18 minutes ago, Perfect Blue said:

LADY GAGA was the first Italian, non-kpop, non-Mariah Carey, non-rock artist from New York to popularize fandom names. Give credit where credit is due. :clap3:

ezgif-3-6e16e4b642.thumb.gif.eb3f6528f56

Posted

calm down yall dhjjggjj :toofunny2:

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Posted

Sure, Jan. 

 

Mariah & Lil Kim did it. 

Posted
Just now, pisuke said:

Y'all talking as if it wasn't an embarrassing and infantilising thing to do. There is nothing to be proud or cocky about. 

Gaga had a lot of fans who were young. What's infantilizing about a name? It was an instantly recognizable monicker for die hard Gaga fans, and became a huge part of pop girl branding afterwards whether we like it or not. 

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