BRAT.

Need this to be a global smash for her, would be a perfect ending to this era. I hope the organic growth of Mamushi shows Megan that this is her at her prime. Playing with genres like in Mamushi & Cobra are Megan at her best, doing what most other rappers can't do.

Check was their first slight miss for me. Off the back of Caught Up which felt very grown and like they were evolving from their previous sound, Check feels like a step back into what their previous nostalgia & viral bait sound. The lyrics of the chorus sounds like a label exec freaking out and needing a TikTok viral sound before the album happens. Walk Like This to Caught Up really felt like a graduation from their EP and that they had found their own sound after constantly being compared to other artists/sounds/eras, which wasn't a problem for their EP as it's what helped them grow legs and find their fans, but they can't still be giving Destiny's Child tribute act two and a half years into their career. I fear the critical acclaim and huge stan love has sort of blurred the lines for them and their team. Yes they have impressive accolades under their belt (BRIT award & BBC Sound Of… winner) and several viral tweets, but they are still yet to have any commercial success… anywhere. They missed a huge moment with Fly Girl. It debuted close to top 40 and with promo and performances in the UK the following week it could've been a hit here. This should've been when they hammered home a listener base in the UK beyond people on Twitter, secured a top 40 single, followed by a top 10 album the next month. Instead they went straight over to the USA for months the week after release? I don't understand their team's decision which seems to be to 'crack' America when they haven't even managed to do so in the UK first. Their team need to realign their expectations and treat them as what they are, a new girl group in an era where girl groups aren't thriving. and focus on actually getting a hit with some promo. Where is the Radio 1 exclusive First Listen? YouTube interview games with ELLE and GQ?