Aethereal Posted September 27, 2023 Author Posted September 27, 2023 @Artistofthedecade I did a research. 1989 - +12.4M units from USA as of August +1.6M units from UK Units include both digital single sales and streams. I've removed LPs (around 1M for 1989) and inflated digital singles sales (CM overestimates them) that means that 1989 has ~12M units outside of USA and UK which is close to Adele's 15M units outside of USA for 25. That's really high TBH, even Rihanna has most of her units for ANTI from UK and USA. As for USA, Taylor is still behind Mariah but she will catch her in time. Taylor's new album certification include both digital sales and streams and she's at 51M majority of her certifications are outdated, Taylor should be at 65M album units in US while Mariah is at 70M album sold in certifications. Mariah is missing single sales and streams for most of Albums (expect for Merry Christmas) but that wont change much. Madonna is 64.5M albums sold in certifications but some of her certifications are outdated like Confessions which should be 2x Platinum (none of her certifications include streams and digital single sales). Also she was a great physical singles sellers. According to Chartmasters, Madonna sold 65M physical singles WW. Those are not included in certifications.
WildHeart Posted September 28, 2023 Posted September 28, 2023 On 9/27/2023 at 7:29 PM, Aristotle said: @Artistofthedecade I did a research. 1989 - +12.4M units from USA as of August +1.6M units from UK Units include both digital single sales and streams. I've removed LPs (around 1M for 1989) and inflated digital singles sales (CM overestimates them) that means that 1989 has ~12M units outside of USA and UK which is close to Adele's 15M units outside of USA for 25. That's really high TBH, even Rihanna has most of her units for ANTI from UK and USA. As for USA, Taylor is still behind Mariah but she will catch her in time. Taylor's new album certification include both digital sales and streams and she's at 51M majority of her certifications are outdated, Taylor should be at 65M album units in US while Mariah is at 70M album sold in certifications. Mariah is missing single sales and streams for most of Albums (expect for Merry Christmas) but that wont change much. Madonna is 64.5M albums sold in certifications but some of her certifications are outdated like Confessions which should be 2x Platinum (none of her certifications include streams and digital single sales). Also she was a great physical singles sellers. According to Chartmasters, Madonna sold 65M physical singles WW. Those are not included in certifications. She is approaching 80M units in the US Debut - ~8M Fearless - ~11M Speak Now - 8M Red - ~9M 1989 - 12M Reputation - ~6M Lover - 5.7M Folklore - 5M Evermore - ~3M Midnight - 5.7M TVs - ~5M Total - 78.5M She will probably surpass everyone but Barbra this year. (who has 80-90M) And she has like 8M albums from China. So ~80M outside of US+China She has 59B streams on Spotify. Assuming 40% US, 60% outside, that's 35B streams outside. Chartmasters assume 1.7x ratio for Taylor (which means 7 streams from Apple, Amazon, Deezer etc. for every 10 Spotify streams). That means 60B streams - 40M album units. + 100M digital sales outside of US - 15M album units (inflated) 17 album sales outside the US + 30B free streams from YT + QQ - ~5M units Total - 77M Numbers make sense to me. About total streams Paid 59B x 1.7 - 100B 100B / 1500 - 66.6M Free 50B /6500 - 7.7M Total - 74.3M (Chartmasters says 79M so idk where that 5M comes from) About the formula, you can read the article below. They use different ratio for every artist. Drake has 1.9x(he is massive in Apple), Ed has 1.5x, Bad Bunny has 1.3x etc. Not all artists got an update with the ratio yet tho. https://chartmasters.org/more-features-less-problems/
Aethereal Posted September 29, 2023 Author Posted September 29, 2023 On 9/28/2023 at 10:10 PM, Artistofthedecade said: And she has like 8M albums from China. So ~80M outside of US+China China was outranked by several other markets in the music revenue chart (it was the 6th biggest). UK in particular, which is the 3nd biggest music market with around 3%-5% the revenue coming from digital sales and yet still digital album sales there are very week. For example the vast majority of Midnight's pure sales in UK are either Vinyls or CDs. As for the rest of your argument I don't have a strong opinion about that.
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