charts discussion Spotify: Beyoncé's "BREAK MY SOUL" #42 (+1) 1.66M WW, #35 (-6) 447k US [Day 63]

[FreeXone]

She should have dropped the video this last friday. 

 

The song is growing on me heavy. Drake is clearly gonna fall this week so she could have shot ahead. With cardi coming soon i feel like she gonna shoot up top 5 the following week.

 

Idk hopefully Bey has a plan. Maybe she is waiting on the album week drop to have the top 10 spots on lock. 

[BNF91]

Video should have been a package deal with the single release. That's how you do the big comeback single. Not sure what the strat is here.. even if it is gonna be a part of like a Renaissance album film they could have spliced the video from it. 

 

The visuals will be destructive regardless but they kinda botched the momentum IMO.

[Bloodflowers.]

US hates dance music

 

All of you who work at the gym, you better playlist this song next to Ibiza Summer 2019 playlist

 

[Ampersand13]

C'mon Bey, I know you can do it 

 

Also, she literally has nothing left to prove. I get being upset that this isn't like a full on smash out the gate but some of y'all are just being plain mean 

[besaid]

The US is not touching this song, ever. 

[Gagacharts]

4 hours ago, L.B GAGA said:

I noticed her spotify playlist reach may be less than usual. I could be wrong. 

It has 185M playlist reach, which is pretty good. 

[Domination]

She should abandon this song and drop another single + video this friday for a new song. This was a cute teaser of what’s to come but it’s not really gaining any footing and I think it’ll be a cute hit internationally but she should put her energy in a song that will do better in the US.

[Great808]

7 hours ago, swissman said:

today is the first day that she's been officially added to radio

She’s been top 30 and rising fast for days

[Ratviolo]

Unfiltered streams:

 

Day 7: 2,607,254 streams (+5%)

 

TOTAL: 26,092,421 streams

[Lovett]

4 minutes ago, Great808 said:

She’s been top 30 and rising fast for days

Yes, but it hadn't been sent to radio until today. Today is the first day for adds.

[swissman]

13 minutes ago, Great808 said:

She’s been top 30 and rising fast for days

Yes, I know. That doesn't mean it was officially released to radio. That means radio played her song a lot. The same thing happened to Formation. It wasn't for sale, on wide streaming or sent to radio but it still debuted on the Hot R&B/Hip-Hop songs chart based on radio's decision to play the song.

[JawBreaker]

5 hours ago, BnPac said:

I really wouldn't say that tbh. 

Sure the monday update could've been a lil better but u guys have to consider all the odds stacked against it. Considering them it's doing well. Nothing to scoff at a song pulling 2.5m+ daily 1 week in. 

It's a moderate hit and theres nothing wrong with that. She already had her fair share of smash hits plenty of times before.

[Bosque]

The radio performance is pretty impressive tbh. Not any artist her age can just get airplay like that. But I'm not sure the public is taking to it. They should definitely release a second, more commercial single before the album drops while radio is still hungry for Beyonce. 

[Bears01]

19 minutes ago, Dephira said:

The radio performance is pretty impressive tbh. Not any artist her age can just get airplay like that. But I'm not sure the public is taking to it. They should definitely release a second, more commercial single before the album drops while radio is still hungry for Beyonce. 

The UK seems to like it, but for the U.S., I kinda agree, but it’s not doing THAT bad 

[L.B GAGA]

18 minutes ago, Dephira said:

The radio performance is pretty impressive tbh. Not any artist her age can just get airplay like that. But I'm not sure the public is taking to it. They should definitely release a second, more commercial single before the album drops while radio is still hungry for Beyonce. 

That would make radio reject her. Her strategy is quite fine, a clean confident era is better than a desperate for hits messy one with 3 singles back to back. We just need a video to understand the concept of the era. 

[LesFleur]

23 hours ago, LesFleur said:

27 June 2022

RADIO (Published US)

Total audience: 24.12600 (+3.43300) 

 

Top 40

#28 (+3)

Spins TW: 2047 (+455) 

Audience: 7.013 (+1.37300)

 

Hot AC

#40 (+6)

Spins TW: 219 (+34)

Audience: 0.884 (+0.125)

 

Urban

#34 (+3)

Spins TW: 1280 (+164)

Audience: 6.745 (+0.811)

 

Urban/R&B

#17 (+2)

Spins TW: 646 (+83)

Audience: 5.06 (+0.481)

 

Rhythmic

#26 (+4)

Spins TW: 1186 (+199)

Audience: 4.424 (+0.643)

28 June 2022

RADIO (Published US)

Total audience: 27.96800 (+3.84200) 

 

Top 40

#27 (+1)

Spins TW: 2448 (+401) 

Audience: 8.259 (+1.24600)

 

Hot AC

#38 (+2)

Spins TW: 264 (+45)

Audience: 0.968 (+0.084)

 

Urban

#30 (+4)

Spins TW: 1466 (+186)

Audience: 7.728 (+0.983)

 

Urban/R&B

#15 (+2)

Spins TW: 757 (+111)

Audience: 5.798 (+0.738)

 

Rhythmic

#23 (+3)

Spins TW: 1390 (+204)

Audience: 5.179 (+0.755)

 

Dance

#48

Spins TW: 85    

Audience: 0.036

 

[bowdown]

6 minutes ago, LesFleur said:

28 June 2022

RADIO (Published US)

Total audience: 27.96800 (+3.84200) 

 

Top 40

#27 (+1)

Spins TW: 2448 (+401) 

Audience: 8.259 (+1.24600)

 

Hot AC

#38 (+2)

Spins TW: 264 (+45)

Audience: 0.968 (+0.084)

 

Urban

#30 (+4)

Spins TW: 1466 (+186)

Audience: 7.728 (+0.983)

 

Urban/R&B

#15 (+2)

Spins TW: 757 (+111)

Audience: 5.798 (+0.738)

 

Rhythmic

#23 (+3)

Spins TW: 1390 (+204)

Audience: 5.179 (+0.755)

 

Dance

#48

Spins TW: 85    

Audience: 0.036

 

Radio elixir.

[Massive_Teardrop]

2 hours ago, Domination said:

She should abandon this song and drop another single + video this friday for a new song. This was a cute teaser of what’s to come but it’s not really gaining any footing and I think it’ll be a cute hit internationally but she should put her energy in a song that will do better in the US.

I don’t agree with this at all!! I think this song is worth a proper first single treatment inclusive of a music video and performance push. A second song can wait until the last week before album release

 

At this rate tho, I won’t be surprised if she holds off on putting out anything more until the album release

[Great808]

2 hours ago, swissman said:

Yes, I know. That doesn't mean it was officially released to radio. That means radio played her song a lot. The same thing happened to Formation. It wasn't for sale, on wide streaming or sent to radio but it still debuted on the Hot R&B/Hip-Hop songs chart based on radio's decision to play the song.

The point is she has had a radio audience practically since it came out and not only is the audience number increasing but it’s streaming numbers are decreasing. 

[Aethereal]

She has not been a singles artist since 2009. I feel the album will achieve moderate success. Beyonce has been in the game for so long after self-titled album it was very much expected she will start to crumble era by era but will have moderate success for a MPG.  

[satellites.™]

12 hours ago, Mohit said:

flopping at a miserable rate  at this point it seems even hold my hand will have a better longevity than this

 

12 hours ago, Mohit said:

You are spitting facts but the hive gonna drag you cuz they can only dish it out but can't take it up their ass

@Bloo another one.

[swissman]

31 minutes ago, Great808 said:

The point is she has had a radio audience practically since it came out and not only is the audience number increasing but it’s streaming numbers are decreasing. 

but the original comment said "spamming radio". is having an audience spamming?

[Godontop]

8 hours ago, Trent W said:

She needs to release the ******* video.

 

I don’t even care about the charts, if she drops it in a week or two is not going to be feel as exciting as a fan. The delay ruins excitement.

 

I know that she clearly doesn’t care about that charts, but it really becomes annoying when the experience of the era is kind of affected by those anti-industry tactics.

 

 

Agree

[Blue G]

12 hours ago, Trent W said:

She needs to release the ******* video.

 

I don’t even care about the charts, if she drops it in a week or two is not going to be feel as exciting as a fan. The delay ruins excitement.

 

I know that she clearly doesn’t care about that charts, but it really becomes annoying when the experience of the era is kind of affected by those anti-industry tactics.

 

 

You guys do know that singles use to go weeks without music videos, right. That acts would literally start filming or even writing treatment for them around the single release. And the premiere depended on when it was done.  

[Trent W]

15 minutes ago, Blue G said:

You guys do know that singles use to go weeks without music videos, right. That acts would literally start filming or even writing treatment for them around the single release. And the premiere depended on when it was done.  

Yeah but longer than 2 weeks it has always been bad.

 

I remember HIAM from Britney dropping a month and a week after the single and it TANKED after a few weeks.

 

Bey did the same with RTW, it arrived to late and the video was spectacular.

 

And that was 2011.

 

We don’t even have the patience for that BS in 2022. Especially from an artist that is so visual like Beyoncé.