discussion Update: Discovery shuts down CNN+, less than 1 month after launching

[midnightdawn]

16 minutes ago, ClashAndBurn said:

10,000 daily viewers is an utter failure. How could you possibly consider this a success???

It had 100,000-150,000 subscribers within the first few weeks and was on target to meet it's first year goals. But the new owners wanted it gone. As the article states:

 

But little of that mattered to the new leaders of Warner Bros. Discovery, who are determined to bring to market an extremely broad streaming offering that mixes the premium storytelling of HBO programs and the unscripted documentary fare of Discovery’s cable networks. The company had already cut the marketing budget for CNN+, making the prospect of luring new audiences exponentially more difficult.