discussion is J. Lo the living proof that no matter how much you promote, it doesn't matter...

[tili33]

is J.Lo the proof that no matter how much you promote when nobody's waiting for your new music you'll flop anyway...

[Mitsouko]

She’s living proof that no one gives a **** about J.Lo music

[prézli]

She did zero promo in Europe (okay, the movie exists, but), and she will debut higher in the UK than in the US.

[Into The Void]

It doesn't really matter shes already a legacy act and can do tours and residencies. Her music flopping doesn't change that

[Distantconstellation]

Explain to me with receipts where her UK promo is? show me now. Hurry i'm waiting. 

[shoganai]

She’s stunningly beautiful and will do good as influencer and celeb (like she has been doing in these years), music is just not her field and that’s okay

[LittleStarmen]

the album is part to promove the movie sis

[mike_int]

It would matter if the songs were actually good and as a J.Lo fan I have to say I'm disappointed  in the album.

 

 

[Afterglow]

I think she's a clear example of how social media can really hurt careers. The whole stealing voices/songs, bad attitude and lack of quality in her music going viral constantly isn't favorable for any music career. 

[alfonso12]

I wouldn't say the cause is that nobody's waiting for it but the fact that music isn't good, cause I think even if people wasn't wait for it, the would consume it if they liked it after being promoted, but her music sucks.

[HardBambi]

Maybe the promo worked on her movie and her profile but it didn’t work on the music because it’s not in trend at all with what’s popular now, it’s slightly cringe too about their lovestory, it’s just not good unfortunately, but I do admire her anyway for being honest through her music, this is really her now, beautiful but musically boring and dated. Don’t kill me JLovers

[Afterglow]

14 minutes ago, LittleStarmen said:

the album is part to promove the movie sis

It's the other way around and we all know it

[Johnathon]

17 minutes ago, Afterglow said:

I think she's a clear example of how social media can really hurt careers. The whole stealing voices/songs, bad attitude and lack of quality in her music going viral constantly isn't favorable for any music career. 

This. People will argue social media has no impact, but she’s unfortunately not taken serious on it and it affects her career 

[Yudelkis]

She's the living proof that you can rebound, rebound, reeeeeeebound ! 

 

 

[alexrex]

Let's get real for a moment...

The album is not good. Jlo doesn't have a real fanbase that supports her. And she is nowhere to be found on Gen Z radar.

 

So who's gonna stream her album? 

[Katamari]

she peaked with pa ti wbk

[blueberries]

she's doing better than xtina at least

[Mke1979]

She needs to work with DJs, such as Marshmello, David Guetta, etc.

[Dante Silva]

If she had put a new twist on what she’d already done before and came back with music and an evolved image presenting her from a different angle then her campaign might have been more interesting.

[Facelessboy]

I think it’s a mix of different factors that come into play. I think promotion can very well work for some artist especially legacy artists but bad word of mouth can also destroy a album campaign.

 

I have heard nothing but negative things regarding this album that left me uninterested.

 

I think if the quality is there & you promote hard it can in fact give back. In Jennifer case this era ain’t it

[Selegend]

online conversations > TV promo 

no one on the internet is talking about JLO besides ATRL, so it's a non-event, so it will flop. 

 

TV promo is nice to create impact, to create viral moments... and with that u get conversations on the internet

when nothing of this happens and u just do a cute performance as a promo slot, is not real promo anymore, the chart effects will be low. 

 

if she had released an album after superbowl it would be another story... but all of this TV promos aren't moving people at all so.. 

 

 

Edited February 21 by Selegend

[jonapova]

No amount of promotion can disguise the uninspiring music

[CristianGarcia]

The main problem is the concept is what nobody wanted from JLo. When she announced the album title 2 years ago we knew it was going to be a rehash of her album from 20 years ago… Even if it was good it still wasn’t going to be on trend... 
 

We wanted an evolution of JLo’s music. Latin pop has taking over for sometime now. She could’ve created her own lane within that but instead she gave us watered down 00’s esque r&b ballads? 
 

It’s such a waste cause the budget was BUDGETTING. 

Edited February 21 by CristianGarcia

[Daddy]

I just saw the streaming numbers on Spotify. OMG! 

 

[gatito]

she didn't have to promote anything she already got amazon's cash