charts discussion Radio callouts: Beautiful Things #1, Taste debuts nicely

[BreakinTheIce]

Yeah the issue with the Mediabase/Critical Mass Media ones is that they are weeks behind to new songs showing up.

[Into The Void]

How does callouts work exactly?

[makeme]

https://mobile.twitter.com/USRadioUpdater/status/1492178053497249793/photo/1

 

 

Woman bombed on callouts omg this really is her levitating 

[BuzzCharts]

I had a feeling Woman would bomb.  It doesn’t sound radio friendly at all and honestly it’s not that good compared to NTK, KMM, and YR.  

[makeme]

50 minutes ago, BuzzCharts said:

I had a feeling Woman would bomb.  It doesn’t sound radio friendly at all and honestly it’s not that good compared to NTK, KMM, and YR.  

Yeah I had a feeling it was going to do bad on callouts as well. 

Crazy because Woman got the biggest update on pop radio today I wonder what's going to happen tomorrow 

[Ger]

Potential (02/11)

1. Heat Waves 88 (▼2)

2 (+2) Ghost 87 (▲1)

3 (-1) Need to Know 86 (▼1)

4 (-1) INDUSTRY BABY 85 (▼1)

5. STAY 84 (▼1)

6. abcdefu 82 (▼1)

7 (+1) THATS WHAT I WANT 80 (▼2)

8 (+2) One Right Now 79

9 (-2) Easy on Me 79 (▼4)

10 (-1) Shivers 77 (▼3)

11. Meet Me at Our Spot 77 (▼1)

12 (NE) Woman 75

13 (-1) Oh My God 75 (▼2)

14 (-1) Better Days 74 (▲1)

15 (-1) Message in a Bottle (Taylor's Version) 71

16 (-1) Smokin Out the Window 70

 

Pop Score (02/11)

1. Heat Waves 86 (▼2)

2 (+2) Need to Know 83 

3 (-1) INDUSTRY BABY 83 (▼1)

4 (-1) STAY 83 (▼1)

5 (+1) abcdefu 78 (▼1)

6 (+1) Ghost 78 (▲3)

7 (-2) Easy on Me 77 (▼3)

8. THATS WHAT I WANT 75 

9 (+1) Meet Me at Our Spot 70 

10 (-1) Shivers 69 (▼2)

11 (NE) Woman 67

12 (-1) One Right Now 64 (▲1)

13 (-1) Better Days 62 (▲1)

14 (-1) Oh My God 58 (▼2)

15 (-1) Message in a Bottle (Taylor's Version) 58

16 (-1) Smokin Out the Window 53 (▲1)

 

Net Positive (02/11)

1 (+1) Ghost 50.0 (+1.6)

2 (-1) Heat Waves 49.4 (-3.0)

3. Need to Know 46.5 (-0.2)

4 (+3) One Right Now 43.0 (=)

5. STAY 42.6 (-1.6)

6 (-2) INDUSTRY BABY 42.3 (-3.0)

7 (-1) THATS WHAT I WANT 41.7 (-1.5)

8 (+1) abcdefu 36.6 (-1.7)

9 (-1) Shivers 35.4 (-4.7)

10. Oh My God 34.7 (-3.6)

11 (+2) Better Days 33.2 (+1.1)

12 (-1) Easy on Me 32.6 (-4.9)

13 (NE) Woman 31.6

14 (-2) Meet Me at Our Spot 31.3 (-2.2)

15 (-1) Message in a Bottle (Taylor's Version) 27.7 (-1.0) 

16 (-1) Smokin Out the Window 24.5 (=)

 

Most positive reaction: Heat Waves

Favorite song: Heat Waves

Most negative reaction: Easy on Me

Heaviest Burnout: STAY

Most familiarity: STAY

[Ger]

Yeah, those are very weak/bad callouts for Doja. Very disappointing start.

 

Man, every new hit is bombing. I see "One Right Now" actually still going because it's like the only not overplayed with decent reception.  

[BuzzCharts]

We live in a world where Ghost is actually the best song on the radio right now... 

 

Also manifesting Light Switch gets decent enough callouts 

Edited February 11, 2022 by BuzzCharts

[Ger]

23 minutes ago, BuzzCharts said:

Also manifesting Light Switch gets decent enough callouts 

And I have a bad feeling.

[Ger]

On 2/8/2022 at 7:32 AM, Insanity said:

How does callouts work exactly?

On 3/31/2020 at 9:37 PM, Ger-55 said:

MEDIABASE 102 (since 101 is to understand the daily charts  )

 

Every week, Critical Mass Media performs a survey. These surveys ask random participants a few basic questions about certain songs (initially the current Top 30 on Mediabase). These questions include: "Are you familiar with the song? (Familiarity)," "Do you feel positively or negatively about the song?," (Positive/Negative Reaction), "Would you say this is one of your favorite songs?" (Favoritism) and "Are you tired of hearing this song?" (Heavy Burnout) among general questions about a person's age, gender, location, and the type of stations they tend to listen to and when they listen to them. 

 

Basically, these factors (Positive/Negative Reaction, Familiarity, etc) are percentages (%) of people who answered affirmatively in each case given a total sample (around 1000-1500 people currently consulted each week). Now that we understand the factors, let's go with the combined scores.

 

Net Positive: is the basic overall reaction to the song. Formula: NetPos = Positive - Negative. 

 

Potential: gives you the whole picture about the immediate future of the song (literally its potential on chart) on the radio. It is the result that takes into account all the factors except Familiarity (that would give us Net Positive, Favoritism and Heavy Burnout). I have not yet found the formula to calculate this score (but I could give it a try since it's #Quarantine). To me this is the most important score in terms of what's next for the song, if radio drops/plays more a song, becuase it gives you a complete reaction of the audience. 

 

Pop Score: tells you the current level of popularity and reception of the song. Formula: Potential * Familiarity. Songs with the biggest familiarity tend to chart the highest, meaning they are the most played.

 

Personal conclusion:

In terms of peaks, radio stations pay attention to Potential score, but combined with the buzz around that song in other platforms: iTunes, Spotify, YouTube, etc. That meant a song that's heavily demanded on the sales and streaming department with very good callouts (but not stellar callouts) could be gaining a lot on radio and gets exposure enough to top the Airplay chart. Nevertheless, in terms of longevity, callouts are what matters the most, 100%. A song which keep getting great callouts are gonna serve amazing longevity (ex. Love Lies, Circles, Eastside).

 

Also, songs must be at least 60% familiar to qualify and appear on the chart which is released every Friday.

.

[Ger]

Most dividing reception among ages

 

 

Song	Younger (18-24)	Older (25-34)	Difference
Shivers	68	85	17
abcdefu	75	87	12
Woman	81	69	12
Ghost	81	92	11
Need to Know	91	82	9
Better Days	69	78	9
STAY	81	89	8
Smokin Out the Window	75	67	8
THATS WHAT I WANT	76	84	8
INDUSTRY BABY	81	88	7
Heat Waves	86	91	5
Oh My God	73	77	4
Meet Me at Our Spot	78	75	3
One Right Now	78	80	2
Message in a Bottle (Taylor's Version)	70	71	1
Easy on Me	80	79	1

[reymiu]

8 hours ago, makeme said:

https://mobile.twitter.com/USRadioUpdater/status/1492178053497249793/photo/1

 

 

Woman bombed on callouts omg this really is her levitating 

I think the issue is RCA sending too late... A lot of people are already familiar w it

 

The familiarity score is 89.1, same range as Bieber's Ghost, Ed Sheeran's Shivers (songs release in September  )

 

A lot have listened and now are burned out

 

We need a Grammy performance to re-energize the hype for this

[reymiu]

48 minutes ago, Ger-55 said:

Most dividing reception among ages

 

 

Song	Younger (18-24)	Older (25-34)	Difference
Shivers	68	85	17
abcdefu	75	87	12
Woman	81	69	12
Ghost	81	92	11
Need to Know	91	82	9
Better Days	69	78	9
STAY	81	89	8
Smokin Out the Window	75	67	8
THATS WHAT I WANT	76	84	8
INDUSTRY BABY	81	88	7
Heat Waves	86	91	5
Oh My God	73	77	4
Meet Me at Our Spot	78	75	3
One Right Now	78	80	2
Message in a Bottle (Taylor's Version)	70	71	1
Easy on Me	80	79	1

Wait, I take back my previous post !!

 

Woman's score at 18-24 years old is impressive af tho.. 3rd behind Need to Know and Heat Waves. Even more impressive as we know that Woman's familiarity score is high as well

 

It seems like the younger demo (18-24) - even though they heard Woman a lot - they still enjoy it. Which is promising actually if radios want to keep younger demos

 

Doja needs to improve with older crowd then

[Into The Void]

12 hours ago, BuzzCharts said:

I had a feeling Woman would bomb.  It doesn’t sound radio friendly at all and honestly it’s not that good compared to NTK, KMM, and YR.  

Bombing how I need an explanation

[Into The Void]

10 hours ago, BuzzCharts said:

We live in a world where Ghost is actually the best song on the radio right now... 

 

Also manifesting Light Switch gets decent enough callouts 

Manifest it he needs a hit

[Ger]

Potential (02/18)

1. Heat Waves 89 (▲1)

2. Ghost 87 

3. Need to Know 85 (▼1)

4. INDUSTRY BABY 84 (▼1)

5. STAY 84 

6 (+1) THATS WHAT I WANT 81 (▲1)

7 (-1) abcdefu 80 (▼2)

8. One Right Now 80 (▲1)

9. Easy on Me 79 

10 (+1) Meet Me at Our Spot 77 

11 (-1) Shivers 77 

12. Woman 76 (▲1)

13 (+1) Better Days 75 (▲1)

14 (-1) Oh My God 74 (▼1)

15. Message in a Bottle (Taylor's Version) 70 (▼1)

 

Pop Score (02/18)

1. Heat Waves 87 (▲1)

2 (+2) STAY 83 

3. INDUSTRY BABY 83 

4 (-2) Need to Know 82 (▼1)

5 (+1) Ghost 79 (▲1)

6 (+1) Easy on Me 77 

7 (-2) abcdefu 77 (▼1)

8. THATS WHAT I WANT 76 (▲1)

9. Meet Me at Our Spot 71 (▲1)

10. Shivers 70 (▲1)

11. Woman 68 (▲1)

12. One Right Now 67 (▲3)

13. Better Days 64 (▲2)

14 (+1) Message in a Bottle (Taylor's Version) 58

15 (-1) Oh My God 58 

 

Net Positive (02/18)

1. Ghost 49.9 (-0.1)

2. Heat Waves 48.5 (-0.9)

3 (+1) One Right Now 44.4 (+1.4)

4 (-1) Need to Know 44.4 (-2.1)

5 (+2) THATS WHAT I WANT 43.2 (+1.5)

6 (-1) STAY 41.4 (-1.2)

7 (-1) INDUSTRY BABY 40.7 (-1.6)

8 (+3) Better Days 35.5 (+2.3)

9. Shivers 35.0 (-0.4)

10 (-2) abcdefu 33.4 (-3.2)

11 (+3) Meet Me at Our Spot 33.0 (+1.7)

12. Easy on Me 32.7 (+0.1)

13 (-3) Oh My God 32.0 (-2.7)

14 (-1) Woman 32.0 (+0.4)

15. Message in a Bottle (Taylor's Version) 26.4 (-1.3) 

 

Most positive reaction: Heat Waves

Favorite song: Heat Waves

Most negative reaction: Easy on Me

Heaviest Burnout: STAY

Most familiarity: STAY

[Ger]

Potential (02/25)

1. Heat Waves 89 

2. Ghost 86 (▼1)

3. Need to Know 84 (▼1)

4 (+1) STAY 84 

5 (+1) THATS WHAT I WANT 82 (▲1)

6 (+3) Easy on Me 80 (▲1)

7 (+1) One Right Now 80 

8 (-1) abcdefu 79 (▼1)

9 (+1) Meet Me at Our Spot 78 (▲1)

10 (NE) Big Energy 78

11 (NE) Do It to It 78

12 (-1) Shivers 77 

13. Better Days 77 (▲2)

14 (-2) Woman 76 

15 (-1) Oh My God 73 (▼1)

15. Message in a Bottle (Taylor's Version) 70 (▼1)

 

Pop Score (02/25)

1. Heat Waves 87 

2. STAY 83 

3 (+1) Need to Know 82

4 (+1) Ghost 79 

5 (+1) Easy on Me 78 (▲1)

6 (+2) THATS WHAT I WANT 78 (▲1)

7. abcdefu 76 (▼1)

8 (+1) Meet Me at Our Spot 73 (▲2)

9 (NE) Do It to It 72

10. Shivers 70 

11 (NE) Big Energy 69

12. One Right Now 68 (▲1)

13 (-2) Woman 68 

14 (-1) Better Days 66 (▲2)

15. Oh My God 58 

 

Net Positive (02/25)

1. Ghost 48.2 (-1.7)

2. Heat Waves 47.4 (-1.1)

3. One Right Now 43.9 (-0.5)

4 (+1) THATS WHAT I WANT 43.6 (+0.4)

5 (-1) Need to Know 42.2 (-2.2)

6. STAY 41.0 (-0.4)

7 (+1) Better Days 36.9 (+1.4)

8 (NE) Do It to It 35.9

9 (NE) Big Energy 34.5

10 (-1) Shivers 34.3 (-0.7)

11. Meet Me at Our Spot 33.8 (+0.8)

12. Easy on Me 32.8 (+0.1)

13 (+1) Woman 31.3 (-0.7)

14 (-4) abcdefu 30.2 (-3.2)

15 (-2) Oh My God 30.0 (-2.0)

 

Most positive reaction: Heat Waves

Favorite song: Heat Waves

Most negative reaction: abcdefu

Heaviest Burnout: STAY

Most familiarity: STAY

[Ger]

The lack of excitement in the search of new hits is just.

[LCTV]

Heatwaves fully deserves hot 100 #1 at this point.

[Alex]

BIG ENERGY!!! @Scorp @nooniebao @EarStyle

 

[EarStyle]

4 hours ago, dangerousalex said:

BIG ENERGY!!! @Scorp @nooniebao @EarStyle

 

Love to see it! 

[americanlife]

22 hours ago, Ger-55 said:

 

Most negative reaction: abcdefu

oh

 

[T.O.A.D.S.]

What happened to Adele, especially OMG?  

[OnlyManInTheWorld]

"Oh My God" flopping. Not surprised. It didn't sound like a hit to me, despite what ATRL was saying.

 

 

[BuzzCharts]

Still waiting on Sacrifice and Light Switch