today, the IFPI released its Music Consumer Insight Report, which features many cool stats on how music consumers are consuming these days. here are a few stats:
a whopping 85% of 13-15yos are streaming music.
53% of 13-15yos are buying music, with 38% on downloads, 37% on CDs, and 19% on vinyl.
nearly half (45%) of internet users consume music through licensed audio streaming services.
nearly all (96%) internet users consume licensed music. (98% amongst those aged 16-24)
licenced audio streaming engagement by country (in the past six months) (by internet users)
mexico - 75%
sweden, brazil - 66%
south korea - 59%
spain - 55%
US - 48%
france, italy - 46%
UK - 43%
australia, germany - 41%
canada - 39%
japan - 18% ()
unlicensed music consumption is also (unfortunately) on the rise:
read more here: http://www.ifpi.org/downloads/Music-Consumer-Insight-Report-2017.pdf