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Nielsen Q3 Report: Streams +40.5%, DAMN #1 album


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As part of streaming's growth, albums plus track-equivalent albums (10 tracks=1 album consumption unit) plus stream-equivalent albums (1,500 streams=1 album consumption unit) totaled 456.2 million consumption units, up 11.1 percent from the 410.63 million garnered in the first nine months of 2016.

 

Typical of the growth of streaming, Luis Fonsi & Daddy Yankee’s "Despacito," featuring Justin Bieber has already topped the 1.11 billion on-demand streams mark (combined audio and video), while last year the top on-demand streaming song, Desiigner's "Panda," had 674.4 million streams at the end of the third quarter. In fact, seven other tracks in 2017 surpassed the "Panda" total for the first three quarters of 2016.

 

Meanwhile, the top album on a consumption unit basis is Kendrick Lamar’s DAMN, with 2.35 million consumption units., followed by Ed Sheeran's Divide, with 2.13 million consumption units; and Drake's More Life, at No. 3, with slightly more than 2 million consumption units.

 

Within individual streaming data, audio on-demand grew 59.7 percent to 287.15 billion from the 180.1 billion reported at the end of the third quarter in 2016; while video on demand streaming grew 15.1 percent to 155.3 billion streams, versus 134.9 billion in the corresponding year-earlier period.

 

Moving over to sales, physical albums fell 13.3 percent to 67.4 million copies from 81.5 million copies; while digital albums fell 19.5 percent to to 50.1 million copies from 62.2 million copies at the end of the nine-month period in 2016. Overall album sales, both physical and digital combined, were down 18.3 percent to 117.5 million copies from 143.7 million copies.

 

Within physical, CD sales fell 19.9 percent to 57.76 million copies in the first three quarters of 2017, down from 72.1 million copies in 2016’s corresponding period; while vinyl albums gained 3.1 percent to 9.35 million units from 2016’s year-to-date total of 9.07 million units. The Beatles Sgt. Pepper’s Lonely Hearts Club Band, is the top selling vinyl album with 40,000 units.

 

Track download sales had the hardest time of all formats and configurations, falling 23.1 percent to 437.5 million units in the first nine-months of 2017, versus the 569.2 million units in 2016. Not only is "Despacito," the most streamed song so far this year, it’s also the most downloaded track with nearly 2.5 million units, followed by Sheeran’s "Shape Of You," at nearly 2.4 million units, garnered in the first nine-months of 2017.

 

http://www.billboard.com/articles/business/7988664/nielsen-music-2017-q3-streaming-physical-report

 

you have to e-mail nielsen to get the full report I heard :-x but yeah.

 

go streaming! :clap3:

Edited by Yndda
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Talent won

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AOTY race will be interesting to watch. It will be between Melodrama vs Damn in terms of quality and Divide will probably take it. 

 

 

(I want Kendrick to finally take it. Male Beyonce. ) 

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Nice to see video streams still gaining fairly well.

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