is the daily Spotify record kind of low? (For Christmas at least)

[Katamari]

So in 2023 spotify had around 230 Spotify premium users

 

Xmas is a universal globally loved event and even then Mariah had set the record with 23 million 

 

In 2024 Taylor has the record with 28 million with current users being around 260 million premium 

 

Am I wrong for thinking it's kind of low. Or are there ppl who don't even use Spotify for music  how does the daily Spotify counter even work  

 

 

Edited 6 hours ago by Katamari

[Saddy]

Not everyone are listening to Taylor or Mariah 

[Popboi.]

There's billions of songs available, a lot of accounts are streaming either unknown songs, or go too spread out on the bigger hits, old classics and more niche in the mainstream or are mostly inactive outside a few plays.

 

Over 20 million plays on one particular song in one day is beyond huge. Mariah and Brenda might eventually go as high as 30.

[Katamari]

4 minutes ago, Saddy said:

Not everyone are listening to Taylor or Mariah 

Under them the second place is still 22 million for Christmas songs I thought it would be bigger even then it's Christmas like hello!!!

[Katamari]

3 minutes ago, Popboi. said:

There's billions of songs available, a lot of accounts are streaming either unknown songs, or go too spread out on the bigger hits, old classics and more niche in the mainstream or are mostly inactive outside a few plays.

 

Over 20 million plays on one particular song in one day is beyond huge. Mariah and Brenda might eventually go as high as 30.

Now I wonder if a song would ever do 50 million daily  

[glitch]

I feel like I stream most Christmas songs at most a couple of times per season. Also most people who are listening to Christmas music on Christmas day are probably playing it on their speakers at a big gathering, so 1 user may be playing it, but many more people are hearing the songs

[Kyle-x]

A lot of countries' Spotify charts are still dominated by their own local/regional acts so streams aren't necessarily going to be super concentrated to a specific genre/song/artist everywhere

[alfonso12]

14 minutes ago, Saddy said:

Not everyone are listening to Taylor or Mariah 

This.  

[Erreur2 La Nature]

This means as much as their monthly listeners stats lol

[suburbannature]

It's increasing each year - AIWFCIY the day after Thanksgiving this year was up 18%

[Mamamo]

3 minutes ago, Katamari said:

Under them the second place is still 22 million for Christmas songs I thought it would be bigger even then it's Christmas like hello!!!

It's a global platform, not everybody listen to american music, let alone american christmas music. 

[Katamari]

7 minutes ago, suburbannature said:

It's increasing each year - AIWFCIY the day after Thanksgiving this year was up 18%

Mariah coming to hit number one or top ten in all 185 Spotify  premium accessible  countries  

[Cheers]

People don't have Christmas joy anymore because they see it as a ploy to spend money.

Thank you, Mariah!!!!!

[kimberly]

Christmas is also a community event. If you're with family, friends or loved ones, you won't ALL play music separately, only one person will.

 

This is part of the reason why Spotify numbers are really low in the days following Christmas, too. I remember 34+35 and Good Days being #1 with like 750k streams in the US.

[Almighty Gaga]

What makes you think 200 million people will happen to simultaneously listen to the same song on the same day

[Badgalbriel]

1 hour ago, Katamari said:

Under them the second place is still 22 million for Christmas songs I thought it would be bigger even then it's Christmas like hello!!!

People don't listen to Xmas songs in most countries of the world 

[Dante Silva]

Get out your winter mittens, make some warm cocoa and indulge in the Christmas spirit:

 

 

[Katamari]

1 hour ago, Almighty Gaga said:

What makes you think 200 million people will happen to simultaneously listen to the same song on the same day

For Christmas the odds are low but not out of the realm of possibility  

[Almighty Gaga]

5 minutes ago, Katamari said:

For Christmas the odds are low but not out of the realm of possibility  

If you think about it, Xmas music only has high numbers because stores, malls and restaurants constantly have the same playlist on loop (plus family gatherings on xmas eve). Individual users don't stream it much

 

[stevyy]

3 hours ago, Katamari said:

So in 2023 spotify had around 230 Spotify premium users

 

Xmas is a universal globally loved event and even then Mariah had set the record with 23 million 

 

In 2024 Taylor has the record with 28 million with current users being around 260 million premium 

 

Am I wrong for thinking it's kind of low. Or are there ppl who don't even use Spotify for music  how does the daily Spotify counter even work  

 

 

In 1999 - 2002 close to 1 BILLION albums were sold in the US alone... and not many albums amassed 1 million weekly. (or more). 

 

And that is only one country. Over 3,6 BILLION albums were sold annually in that timeframe. Imagine anyone selling 23 million copies in 1 day. 

[stevyy]

1 hour ago, Almighty Gaga said:

If you think about it, Xmas music only has high numbers because stores, malls and restaurants constantly have the same playlist on loop (plus family gatherings on xmas eve). Individual users don't stream it much

 

 

Ironically, Mariah will surpass 100 million monthly listeners this season. (without a residency on TTH). 

 

At least ppl hear those xmas songs, unlike the TTH entries which are farmed. 

[stevyy]

2 hours ago, Badgalbriel said:

People don't listen to Xmas songs in most countries of the world 

lol. Over 150 countries on this planet do... including Saudi Arabia, Lebanon, Jordan, Qatar. We need Egypt tho, which is true. Give in 2 more weeks and we'll be there. Even tho most of those predominantly non-Christian countries do not have a developed music industry. 

[dumbsparce]

Don't know if this was mentioned but, especially on Xmas day, most ppl listen to the songs in gatherings. Meaning those 23 million streams probably equal to 200 million individual listens at the very minimum.

Edited 2 hours ago by dumbsparce

[Assassin]

5 hours ago, Katamari said:

Xmas is a universal globally loved event and even then Mariah had set the record with 23 million

No, it's not.