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Lana Del Rey speaks with Vogue about SKIMS, Grammys, and her Coachella plans.


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Posted (edited)

 

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How did the concept for the shoot evolve with the photographer Nadia Lee Cohen?

It was for a Valentine’s Day drop, so it was driven by her and Kim’s concept, and I just liked it the way it was. They really wanted me to be blonde, so that it looked different from all the other photos that I’ve taken. I thought that was cool. I worked with [Nadia] before, and I love everything she does. I didn’t know that she was the person who shot Kim in her snow bunny [campaign]. That was what drew me in the most, and I was hoping [our shoot] would have a little bit of a sixties flare, too.

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I want to ask you about the upcoming Grammys. Congratulations on Did You Know That There’s a Tunnel Under Ocean Blvd getting an Album of the Year nomination. Looking back on making that record, what did creating that work mean to you? 

 

I didn’t think I was going to be making this album until I met Mike Hermosa; he did not consider himself a musician at all—he was a cameraman, a DP—but he would play, and I really liked some of the stuff he was playing. I then turned that into an unexpected album for myself. I knew it was going to be an album after I sang casually to about four of his four-chord licks; I didn’t expect to get four songs quickly, but once I have about four, I always feel like then I am probably going to make an album, if I think they're good enough. I wrote “Did You Know That There’s a Tunnel Under Ocean Blvd,” “Let the Light In,” “The Grants, and “Taco Truck” within the same time period. With that little foundation, I was like, ‘Oh, okay, I'm going to go all the way with it.’ So that album kind of found me. Things did not really go the way I thought that year, we had a lot going on, so I wasn’t really sure what kind of life or legs the album would take on. Another thing that I think propelled it was actually the album covers. We took almost as long with making the cover as making the album; it was a slow process. But I really, really liked our album covers, and once I saw them all, I felt like there was a different energy around it. It’s sort of like, a picture’s worth a thousand words.

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One of my favorite tracks on the album is “A&W,” which has a Grammy nod for Song of the Year. I think it delivers one of the best musical transitions of the year; the song takes you on a journey. What was the intention behind the track’s epic mid-song switch-up?

That song sat in Jack Antonoff’s mailbox for nine months. It was supposed to be a ballad, and when I was done making the album, I asked him to listen to it. I had already put down the instrumental, and it didn’t include the “Jimmy Cocoa Puff” part that it transitions into. He felt really, really strongly that it should. And I wasn't sure, because I had written the Jimmy part 13 years ago, and I had recreated it with him two years ago. So I re-recreated that, and I did a different interpretation that was a little more bouncy. And at the time, I wasn’t really sure if the transition diminished the song’s point, or if distracted from it in a good way—if took it from one place into a better place. Ultimately I was like, I would prefer for this song to transition into a happier place; I don’t want it to land in this sad spot. So, it’s interesting: When Jack has a really strong opinion, I’ve definitely learned that it's very worth trusting it. Sometimes we’re so differently inclined musically, but with this one, I’m really glad that we went with our inclination. If you asked me, I would not have thought that this song would gain any traction. But I am really happy about it; I think it’s cool. 

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Lastly, you're heading Coachella this year! What can fans expect from the performance?

I am really excited about headlining. It’s funny, because it’s going to be about 10 years to the day that I was [last] there, which is insane. I’ve known I was headlining for a long time, because you get booked way in advance, so I’ve thought about it for a while, and I already have a lot of things set into motion. If all goes well, it’ll be as big and bold as I hope it will be. Architecturally, it’s going to depend on the structure, and whether I can make it…. But I’m really excited about it. I’m excited, so my fans can get excited. 

 

https://www.vogue.com/article/lana-del-rey-skims-campaign-grammys-coachella

 

 

 

 

Edited by NOW
  • Like 4

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momther

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oh jack being the reason we got the a&w we have today

I will never let them make me hate you jack :clap3:

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4 minutes ago, MidnightsAtPeace said:

oh jack being the reason we got the a&w we have today

if we get the same energy on rep TV :jonny:

 

ot: she sounds a lot more confident and better than the last few years. really excited to see what's coming :foxaylove:

Posted

she is so back… it sounds like she has big coachella plans :WAP: i hope a tour comes with it

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She is coming for everything at Coachella , I hope it all gets streamed live :jonny5:

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31 minutes ago, NOW said:

If all goes well, it’ll be as big and bold as I hope it will be. Architecturally, it’s going to depend on the structure, and whether I can make it…. But I’m really excited about it. I’m excited, so my fans can get excited. 

Fuxcckkkk she is SO gonna DEVOUR that stage down to the ground! :wanda:

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The cuntquake that is about to hit Coachella :jonny5:

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The LDR domination is coming. 

Posted
18 minutes ago, Bad_vocal_technique said:

The LDR domination is coming. 

has it ever stopped? 

  • Thanks 3
Posted

This makes me excited to see what’s she got planned for Coachella! 

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Oh my the photoshoot :jonny4:

Posted
3 hours ago, NOW said:

Another thing that I think propelled it was actually the album covers. We took almost as long with making the cover as making the album; it was a slow process. But I really, really liked our album covers, and once I saw them all, I felt like there was a different energy around it. It’s sort of like, a picture’s worth a thousand words.

While others hide in a corner to avoid being dragged for multiple album covers Lana is actually proud of them :hippo:

Posted
3 hours ago, NOW said:

And I wasn't sure, because I had written the Jimmy part 13 years ago, and I had recreated it with him two years ago.

So it didn't sound like a song from her pre-BTD days, it was ACTUALLY a song from that era :jonnycat:

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29 minutes ago, BrokenMachine said:

So it didn't sound like a song from her pre-BTD days, it was ACTUALLY a song from that era :jonnycat:

You didn't hear this one?

 

 

Posted (edited)
3 hours ago, RideOrDie said:

has it ever stopped? 

Yes, with Blue banisters I’m afraid but then Ocean saved. 

Edited by Bad_vocal_technique
Posted
2 minutes ago, Bad_vocal_technique said:

Yes, with Blue banisters I’m afraid but then Ocean saved. 

ocean could have never happened if blue banisters didn't lay the groundwork, bb was an essential mixtape to get there :heart:

  • Like 1
Posted
5 hours ago, NOW said:

You didn't hear this one?

 

 

Usually I don't listen to her unreleased stuff so no, I didn't :dies:

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