Cesar Posted December 12, 2023 Share Posted December 12, 2023 Quote The report says that Apple will “give added weighting to streams of songs” that are mixed in Dolby Atmos. The specific details here are somewhat unclear, but Bloomberg speculates that “added weighting” could mean “higher royalty payments for artists who are first to embrace” Dolby Atmos and spatial audio formats. The overarching idea, however, is that Apple wants to encourage artists and labels not only to record new music in Dolby Atmos, but also update older tracks with Atmos mixing. https://9to5mac.com/2023/12/11/apple-music-spatial-audio-playback-incentives/ Link to comment Share on other sites More sharing options...
Klein Posted December 12, 2023 Share Posted December 12, 2023 I don't understand how this is payola? From what I understand, it means they'll pay more for songs in Dolby Atmos. 3 Link to comment Share on other sites More sharing options...
DuffLavigne Posted December 12, 2023 Share Posted December 12, 2023 It's not payola, they said they'll give benefits to artists/labels who take the effort to mix in Dolby Atmos Quote Listeners wouldn’t necessarily have to play the Atmos version of a song for artists to benefit. It only matters that the song is offered in that format. Link to comment Share on other sites More sharing options...
Domination Posted December 12, 2023 Share Posted December 12, 2023 I’d be fine with this but some of the Atmos mixes are so awful. 1 Link to comment Share on other sites More sharing options...
nathanspears Posted December 12, 2023 Share Posted December 12, 2023 Odd. I get that Dolby Atmos is more work so they do deserve more money but some songs are claimed to be Dolby Atmos but sound no different Link to comment Share on other sites More sharing options...
ScorpiosGroove Posted December 12, 2023 Share Posted December 12, 2023 they still pushing that dolby atmos nonsense ? never met a person who cares about that and when they do they complain that it ruins the songs 2 Link to comment Share on other sites More sharing options...
Taylena Posted December 12, 2023 Share Posted December 12, 2023 Duaolby Lipatmos will be eating. Link to comment Share on other sites More sharing options...
WildOne Posted December 12, 2023 Share Posted December 12, 2023 I've never heard spatial audio NOT ruin a song Link to comment Share on other sites More sharing options...
TayDuaStan Posted December 12, 2023 Share Posted December 12, 2023 1 hour ago, DuffLavigne said: It's not payola, they said they'll give benefits to artists/labels who take the effort to mix in Dolby Atmos So that means Scooter will get even less money from the stolen versions’ streams (cuz those aren’t in dolby atmos). We won Now i won’t feel that bad listening to the 1989 og Max Martin produced tracks (which are without a doubt so much better than the Chris Rowe botched garageband remakes ) Link to comment Share on other sites More sharing options...
Elusive Chanteuse Posted December 12, 2023 Share Posted December 12, 2023 The problem is that 70 of the time Dolby sounds worse Link to comment Share on other sites More sharing options...
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