celeb news Taylor’s owned catalogue surpasses the value of the stolen one

[swissman]

as it should, congrats!

[eli's_rhythm]

1 hour ago, Stunnah said:

Why is the second valuation quoted from almost half a decade ago? What is the current value of the original recordings? 

Probably less, considering she’s made her early albums functionally obsolete.

[Vespertine]

1 hour ago, Stunnah said:

Why is the second valuation quoted from almost half a decade ago? What is the current value of the original recordings? 

I’m curious about this too. 

 

Obviously Taylor devalued Her OG albums a lot by denying licensing requests. On the other hand — and please, chart watching Swifties, correct me if I’m wrong — I think all of Her OG albums are actually doing better on streaming now than they were pre-2020, because of how massively successful She has been since folklore dropped + the re-recording project began. 

[Cruel Summer]

Not people trying to give her **** for “not reading her contract” or for her parents’ involvement when she was literally fifteen when she signed. This masters thing has been going on for half a decade, when will we move past trying to drag her for not making the perfect clairvoyant decision about her career when she was a literal child signing with a brand new indie label with no indication at that point that she’d ever actually sell a single record?

[Carry My Heart]

41 minutes ago, pinkbowvintage said:

Her dad made millions on the masters sale.

Obviously. That's due to his ownership of a 5% stake in Big Machine from when they signed Taylor. He'd have received a payout no matter who bought it.

 

Doesn't make her feelings about the sale any less valid.

[YourHonesty]

Wouldn’t logic dictate that her owned catalog is worth more than the stolen one simply because it’s a bigger catalog? Eight studio albums versus six, plus dozens of vault tracks?

[rivingtonrebel]

And yet we still have Debut and Reputation to go. Congratulations queen! 

[kyoshi]

15 minutes ago, Vespertine said:

I’m curious about this too. 

 

Obviously Taylor devalued Her OG albums a lot by denying licensing requests. On the other hand — and please, chart watching Swifties, correct me if I’m wrong — I think all of Her OG albums are actually doing better on streaming now than they were pre-2020, because of how massively successful She has been since folklore dropped + the re-recording project began. 

Yeah they are doing better as for now but it would be interesting in a couple of years to revisit how the re-recordings are performing vs the stolen versions, give them time to breathe 

[AvadaKedavra]

The corporation that bought that old catalogue from Scooter Braun should sue him. He tricked them, and the value is going down. 

Edited December 6, 2023 by AvadaKedavra

[pinkbowvintage]

1 hour ago, Headlock said:

Just because something is the “norm” doesn’t make it correct or ethical. I truly don’t understand these ~read the contract!1!~ and ~most artists down own their work~ comments that essentially brown-nosing late-stage capitalism. No Taylor is not hurting financially, but her argument is one based on principle, both that artists should own their work, and that she personally built valuing artists’ work into her brand and relationship at Big Machine, and was ****** over by the same person who once stood by her in this. She took her music off Spotify because of this. She wrote to Apple Music because of this. Owning her work falls into that same category. Scooter being the one that bought them was just icing on the cake, she’s also allowed to feel some type of way about that.

 

Also ‘stolen’ is just stan slang, like ‘Scooter’s version’.

I know it's slang for Scooter's version. I know all of this lol and I know the whole story. I also agree it's highly unethical  the way these companies and labels operate, and this business in general is horrible. I also know Scooter is known for being a total piece of work.

 

But Taylor is well on her way to becoming a billionaire. She's not struggling in any sense of the word, she's profiting in perpetuity either way, and the idea of re-releasing her masters is also a genius marketing tactic. Let's just be real, and this is a compliment: Taylor is a brilliant businesswoman. She's highly calculated and doesn't do anything without careful thought behind it. I mean, she openly admits to this in her own music. She's a mastermind.

 

I totally get she wants to own her work, and she should, but let's be totally honest here, Taylor re-releasing her own music has only really benefited Taylor, not other artists in general. It's not like she's started a movement that's helped reshape the industry and decentralized the way labels operate. Rina Sawayama, for instance, spoke out this earlier year about how ironically, Taylor's ex Matty Healy owned HER masters (until he was fired in I believe April 2023). 

 

We'll probably never know the full story behind the masters situation, but Taylor typically does what benefits Taylor. I don't think that makes her a bad person. Again, I'm a big fan. But she's very smart.

[Child of the Moon]

She deserves it. I'm not even a stan but there's no other current popstar that has her work ethic and this level of commitment to their art right now. At this point her legend status is simply not up for discussion. No one compares. 

[Klein]

So if I understood correctly:

- her owned catalogue is currently worth $500M

- her stolen catalogue was sold for $300M

But now the stolen catalogue must be worth so much less, no? With 4 re-recordings out already (including the biggest one), that must have dropped to like $100M easily. 

 

So that would mean her total catalogue (owned + stolen) is "only" worth something like $600M? That seems low, idk. 

[Cruel Summer]

15 minutes ago, Klein said:

So if I understood correctly:

- her owned catalogue is currently worth $500M

- her stolen catalogue was sold for $300M

But now the stolen catalogue must be worth so much less, no? With 4 re-recordings out already (including the biggest one), that must have dropped to like $100M easily. 

 

So that would mean her total catalogue (owned + stolen) is "only" worth something like $600M? That seems low, idk. 

It could be that the old catalogue didn’t drop as much as we’d think, since consumption of her old material is up relative to where it was in 2018 when this all started and up compared to when it was last sold.

[Rep2000]

1 hour ago, Klein said:

So if I understood correctly:

- her owned catalogue is currently worth $500M

- her stolen catalogue was sold for $300M

But now the stolen catalogue must be worth so much less, no? With 4 re-recordings out already (including the biggest one), that must have dropped to like $100M easily. 

 

So that would mean her total catalogue (owned + stolen) is "only" worth something like $600M? That seems low, idk. 

Her old catalogue is blocked from generating licensing values as well, and that's a huge chunk of the revenues these days when Taylor is at her highest peak ever. The opportunity cost of that definitely hurts the old catalogue.

Also, it's Forbes. Remember when it reported Taylor's record deal with UMG and then had to retract itself with a way higher number?

Edited December 6, 2023 by Rep2000

[Anti-Hero]

4 hours ago, Alexz said:

I have a very good life. Don't take it personal Taylor will never look at your way.

You are talking like we are not here in ATRL to talk about our faves. What did you signed up for then Loser? To talk about Taylor 24/7? 

 

Do your soul feed with hatred to Taylor? It is so sad that a loser dedicates his time to drag an artist 24/7

Edited December 6, 2023 by Anti-Hero

[Anti-Hero]

4 hours ago, family.guy123 said:

Mommy, daddy, and their lawyers sure read it 

You are 5 years late using this to drag Taylor. We are over it, you should too. 

 

We have 4 re recorded albums that is more successful than some girls full studio albums. 

 

Seethe

 

[dumbsparce]

5 hours ago, Artistofthedecade said:

No she didn't? 

 

She knew she wouldn't own her masters. Do you think she learned that she wouldn't own them...in 2019? 

 

She didn't have any problem with her contract. Her problem was Scott Borchetta refusing to sell her the masters and selling them to Scooter instead. 

It was a genuine question. I didn't follow this whole saga a lot so I have a very vague idea of what went down. Which turned out to be pure fiction it seems  Thanks for the info

 

 

[Feanor]

It was obvious looking at the stats of the past 2 years.

The Taylor's Versions get significantly more streams, they sell much more in pure sales too, iHeartRadio (thee main player in radio) pledged to only play the TVs and all television/film/trailer licensing is only possible with Taylor's consent.

 

So yeah, as an asset, the TVs are more valuable than the first versions.

[Taylor fanboy]

Does the term “stolen version” really bother people?

[Taylor fanboy]

8 hours ago, AvadaKedavra said:

The corporation that bought that old catalogue from Scooter Braun should sue him. He tricked them, and the value is going down. 

Shamrock has already been restocking physicals by thousands and made ZERO media sync earnings.

 

Taylor ugh drive that GETAWAY CAR further and further!

 

 

Edited December 6, 2023 by Taylor fanboy

[byzantium]

9 hours ago, YourHonesty said:

Wouldn’t logic dictate that her owned catalog is worth more than the stolen one simply because it’s a bigger catalog? Eight studio albums versus six, plus dozens of vault tracks?

Well it’s 4 studio albums and 4 re-recorded albums.  As opposed to 6 studio albums.  
 

It’s quite phenomenal how successful the re-recording project has been and also how successful her recent studio albums have been.  Very few artist much less female artists are still at the top of the industry with their 7th-10th studio albums. 

[RIKI232]

CONGRATS QUEEN