Freakshowvato Posted April 29, 2023 Share Posted April 29, 2023 (edited) 99,000 pure sales for "Portals" by Melanie Martiniez, and I think some of that is attributed to all of this stunning cover art alternatives that CD collectors and her fans feel the need to purchase. She had 4 covers that together completed a mystical creature's face. She also had 4 alternative covers that are gorgeous artwork. This is for CD's, not considering any vinyl variations. Her second highest album was K-12, which did 30K pure copies, which is approximately 3x less than what Portals did in pure copies. Demi also did creative albums with 3 alternative covers / a Target edition / a UK exclusive edition, and sold nearly 40K pure copies with DWTDAOSO (and 20K in UK), compared to 20K pure copies (and 6K in UK) with HOLYFVCK which did not have any real alternative covers/editions or even any Target bonus tracks (there was like 1 posted on Demi's website but most Demi fans did not buy it bc it was very ugly and uninspired, did not fit the original album's theme at all and was basically Demi's spotify picture as the album cover lmao). That is a difference of nearly 2x more pure copy sales with exclusive alternative editions Edited April 29, 2023 by Freakshowvato Link to comment Share on other sites More sharing options...
Freakshowvato Posted April 29, 2023 Author Share Posted April 29, 2023 I think if the cover art is stunning and artistic, this is a genius way to boost sales. It is creative, the fans love it, and the artist benefits a lot commercially. However, I think if the alternative covers are mundane and do not serve a purpose at all and are just uninspired alternative editions, this method fails and only chart-obsessed fans will help out and purchase more copies. If done right, everyone benefits. In the case of Portals and DWTDTAOSO both have an other worldly psychedelic feel that allows the introduction of stunning alternative covers Link to comment Share on other sites More sharing options...
littlebodybigheart Posted April 30, 2023 Share Posted April 30, 2023 it doesn’t work for everybody. a lot of people have done this and haven’t sold much however, it is smart and can boost sales if they serve a purpose and if the concept is done correctly. Link to comment Share on other sites More sharing options...
Dula Peep Posted April 30, 2023 Share Posted April 30, 2023 I don’t mind it I guess.. but I would never buy all of them for any artist Link to comment Share on other sites More sharing options...
SlowGinFizzzz Posted April 30, 2023 Share Posted April 30, 2023 Personally I would never buy them all, but a lot of people certainly do, so I guess it's not a bad strategy. As a fan, it's definitely nice to have options. That way, for example, I can pretend that the standard covers for COCC and Blue Banisters don't exist and that the Neil Krug ones are the real ones. Link to comment Share on other sites More sharing options...
Holiest Dreams Posted April 30, 2023 Share Posted April 30, 2023 Yes, but only if you can sell them. And most cannot. Link to comment Share on other sites More sharing options...
thetea Posted April 30, 2023 Share Posted April 30, 2023 sometimes it's done creatively, but most of the time it's just a gimmick to boost sales. Link to comment Share on other sites More sharing options...
Freakshowvato Posted April 30, 2023 Author Share Posted April 30, 2023 I mean if it can double or triple an artist's pure copies sales that's pretty good. It needs to be creative though and worth purchasing. Link to comment Share on other sites More sharing options...
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