Nicholai Posted May 13, 2022 Posted May 13, 2022 "Whispers" this is not a Selena Gomez listening party girl.
Joesuxx Posted May 13, 2022 Posted May 13, 2022 Literally all these girls pretending its not a flop just wanna take a look at the situation. The fact that Haus has entirely rebranded, doubled back on their accessibility via amazon ethos, and our planning a relaunch so early in says enough. Something isn't working out for them.
Zaram Posted May 13, 2022 Posted May 13, 2022 6 minutes ago, Joesuxx said: Literally all these girls pretending its not a flop just wanna take a look at the situation. The fact that Haus has entirely rebranded, doubled back on their accessibility via amazon ethos, and our planning a relaunch so early in says enough. Something isn't working out for them. 18 minutes ago, Nicholai said: https://www.cosmeticsbusiness.com/news/article_page/Rihannas_Fenty_Beauty_named_wealthiest_celebrity_beauty_brand/177659 Haus Laboratories, helmed by Lady Gaga, was in fourth place with £101.05m You know you can also do rebrandings if you are not a flop?
kawk Posted May 13, 2022 Posted May 13, 2022 no wonder she's desperately leeching off Rihanna in her comments
Nicholai Posted May 13, 2022 Posted May 13, 2022 (edited) 10 minutes ago, Zaram said: You know you can also do rebrandings if you are not a flop? Would Shepora make a deal with a "flop brand" like Haus Labs? The rebrand is intended to step up their game. Obviously selling your products via Amazon is not the same as selling it via Shepora. Different standar. And lets not pretend that the rebrand is that big. New products and a change of name (Haus Laboratories -> Haus Labs by Lady Gaga) that, if something, highlights that the brand is owned by Lady Gaga, the A+ list artist. Edited May 13, 2022 by Nicholai
Joesuxx Posted May 13, 2022 Posted May 13, 2022 5 minutes ago, Zaram said: You know you can also do rebrandings if you are not a flop? You understand the difference between revenue and profit right? Just because the turnovers high doesn't make it profit, and just because they've bought in that much doesn't mean it's keeping the lights on. Hence the sudden last ditch investment into an entire relaunch.
charot Posted May 13, 2022 Posted May 13, 2022 (edited) "There were whispers that Haus Labs was a flop." source: ATRL I thought this narrative died already. Edited May 13, 2022 by charot
Zaram Posted May 13, 2022 Posted May 13, 2022 (edited) 3 minutes ago, Joesuxx said: You understand the difference between revenue and profit right? Just because the turnovers high doesn't make it profit, and just because they've bought in that much doesn't mean it's keeping the lights on. Hence the sudden last ditch investment into an entire relaunch. Is that your whole argument? nnn Nicholai presents facts while you present whispers Edited May 13, 2022 by Zaram
Joesuxx Posted May 13, 2022 Posted May 13, 2022 1 minute ago, Zaram said: Is that your whole argument? nnn Nicholai presents facts while you present whispers Sorry what's your argument? They've invested unnecessarily in an entire relaunch because they felt like it? Considering the cosmetic market hit a low in 2 financial years ago? ?
Joesuxx Posted May 13, 2022 Posted May 13, 2022 17 minutes ago, Nicholai said: Would Shepora make a deal with a "flop brand" like Haus Labs? The rebrand is intended to step up their game. Obviously selling your products via Amazon is not the same as selling it via Shepora. Different standar. And lets not pretend that the rebrand is that big. New products and a change of name (Haus Laboratories -> Haus Labs by Lady Gaga) that, if something, highlights that the brand is owned by Lady Gaga, the A+ list artist. Actually Sephora isn't really all that great if that's their only confirmed retailer. They're not accessible internationally and it's limiting client base. She should follow that Fenty print and secure contracts with leading high street retailers in global markets. Getting that Boots deal has done Fenty the world of good in the uk. It's on shelves in every town nobody's ever heard of.
Heidi's Chair Posted May 13, 2022 Posted May 13, 2022 Haus Laboratories, helmed by Lady Gaga, was in fourth place with £101.05m, beating Jeffree Star Cosmetics (£76.86m) I thought JS was, like, big-big but I know nothing about make up? Does this mean JS is also a flop?
Almighty Gaga Posted May 13, 2022 Posted May 13, 2022 Let's ask the official makeup charts experts. Where's One Nation?
Johnny Jacobs Posted May 13, 2022 Posted May 13, 2022 (edited) No it sold nicely but that's it.. There was no impact. All depends on profit after the expanses Edited May 13, 2022 by Johnny Jacobs
Zaram Posted May 13, 2022 Posted May 13, 2022 7 minutes ago, Joesuxx said: Sorry what's your argument? They've invested unnecessarily in an entire relaunch because they felt like it? Considering the cosmetic market hit a low in 2 financial years ago? ? That you can't be a huge flop and also the 3rd best selling celeb makeup brand behind Fenty and Kylie Cosmetics. But I'm sure Haus Labs doesn't make any revenue, because they spend so much on marketing and blah blah Try better next time
KMO Posted May 13, 2022 Posted May 13, 2022 1 hour ago, Villanelle said: Good thing is her solo music is doing well.
Pop Posted May 13, 2022 Posted May 13, 2022 Not surprised. It was horriblly marketed and dated as ****.
thetea Posted May 13, 2022 Posted May 13, 2022 1 hour ago, Villanelle said: I mean does anyone hear of Haus Labs irl? Me never. The brand is obviously struggling. is that why she had the third highest grossing celebrity makeup brand after fenty and kylie I never get why people try to argue that because they've never heard or seen something that it flopped
♚ PRiNCE HiGH ♚ Posted May 13, 2022 Posted May 13, 2022 didnt Kylie cosmetics also undergo a "rEbRanD" does that mean it's also a flop?
♚ PRiNCE HiGH ♚ Posted May 13, 2022 Posted May 13, 2022 1 hour ago, Villanelle said: I mean does anyone hear of Haus Labs irl? Me never. The brand is obviously struggling. Good thing is her solo music is doing well. maybe if u dont stay locked in your basement you will
istan4badgalriri Posted May 13, 2022 Posted May 13, 2022 47 minutes ago, Zaram said: That you can't be a huge flop and also the 3rd best selling celeb makeup brand behind Fenty and Kylie Cosmetics. But I'm sure Haus Labs doesn't make any revenue, because they spend so much on marketing and blah blah Try better next time Haus Labs has yet to disclose their annual revenue nor has any relevant publication (e.g. Forbes) made their revenue public, though. And that’s never a good sign
Hephaestus Posted May 13, 2022 Posted May 13, 2022 2 hours ago, Villanelle said: I mean does anyone hear of Haus Labs irl? Me never. The brand is obviously struggling. Good thing is her solo music is doing well. 16 minutes ago, ♚ PRiNCE HiGH ♚ said: maybe if u dont stay locked in your basement you will omg
Starshine Posted May 13, 2022 Posted May 13, 2022 I don’t know anyone who uses Haus Labs, but they do use Fenty. All overrated products but I do like the match stix.
♚ PRiNCE HiGH ♚ Posted May 13, 2022 Posted May 13, 2022 https://wwd.com/beauty-industry-news/beauty-features/fenty-beauty-kylie-cosmetics-top-celebrity-brand-rankings-1234715227/ but no forbes so floppPp11! Tribe Dynamics is an marketing and analytics company that specialises in lifestyle brands btw
Diocles Posted May 13, 2022 Posted May 13, 2022 10 minutes ago, ♚ PRiNCE HiGH ♚ said: https://wwd.com/beauty-industry-news/beauty-features/fenty-beauty-kylie-cosmetics-top-celebrity-brand-rankings-1234715227/ but no forbes so floppPp11! Tribe Dynamics is an marketing and analytics company that specialises in lifestyle brands btw WELP. ____ The fact that OGHs were saying HL is a flop because it was only an Amazon Xclusive (no demand to be in stores!1!11!!1!!) and now it will be launching in Sephora stores. The way they ALWAYS lose
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