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No song from Ed Sheeran's last album has +40m streams, what went wrong?

Featured Replies

Magical 18,636,262
England 7,075,510
Amazing 8,352,414
Plastic Bag 8,424,345
Blue 9,882,760
American Town 38,810,210
That's On Me 6,849,906
Page 5,719,011
Midnight 5,376,302
Spring 5,100,008
Punchline 7,789,142
When Will I Be Alright 4,714,953
The Day I Was Born 4,431,906
Head > Heels 4,305,351

 

Total: 135,468,080 (+286,080)

 

These numbers are disastrous :rip:

 

 

Edited by Talento

  • Replies 33
  • Views 1.9k
  • Created
  • Last Reply

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  • Wrong? It went right.

  • He got too cocky, always talking about how his tour is the biggest and how he’s the best thing since sliced bread. That kind of arrogance really turns people off.

  • Smarticle
    Smarticle

    No math equation album, no success 

He got too cocky, always talking about how his tour is the biggest and how he’s the best thing since sliced bread. That kind of arrogance really turns people off.

His stans lied to him and said they wanted the acoustic sound back, and then let him flop 2x in a row with it :rip:

 

He needs to give another Bad Habits/Shivers

Edited by TalkThatRihanna

Even a lot of irrelevant independant bands/singers are able to get an occasional track over 40m :deadbanana2:

 

This is horrible

12 minutes ago, Burn said:

He got too cocky, always talking about how his tour is the biggest and how he’s the best thing since sliced bread. That kind of arrogance really turns people off.

The GP do not care about this. It's just that the music isn't clicking

His folklore era didn't go as planned.

 

Surprised the streams are this low though

Edited by Into The Void

I honestly am surprised since he has massive tours and smash songs & albums. Did he not build a fanbase?

It's even worse when he did a Stadium tour to promote it???:rip:

 

The GP literally said NO

But I thought touring automatically boost your discography? The way he's not even in the top 30 most streamed artist daily on Spotify.

One of the very few cases I am GLAD and artist flops this hard

he deserves it

 his ass got cocky with his white male mediocrity trash of music 

His stadium tour is doing like 5million per date, it will be the same for Justin Timberlake despite the album not doing well, his tour will be very successful. They've clearly become more legacy acts that make their money from touring while Atrl is busy celebrating their "downfall" :toofunny2:

Because he didn’t promote it? 
His tour started with the album Equals, which had the hits Bad Habits, Shivers & 2Steps. He just released the other two acoustic albums during the tour. Eyes closed was promoted but definitely underperformed and AV didn’t even had a single (which is sad, because Punchline is his best song). 

Let’s wait for his new pop album to see, if he can still have a successful era. 

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