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HDD: Folklore to debut with +650K


Tistotal

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Only two weeks after Juice WRLD scored the biggest debut of 2020, Taylor Swift will assume that distinction as her surprise release, folklore (Republic), is tracking to a decidedly higher first week. With no physical albums in the market, digital downloads, on-demand audio streams and D2C are stepping up to fill the void.

Swift's first-day streaming numbers at Spotify broke records for most streams for a debut album and song ("the 1") by a female within the platform.This projection has folklore on pace to be the biggest debut since Swift's 2019 bow for Lover.
 

Taylor Swift (Republic) 650k+ total activity, 450k+ albums
Logic (Def Jam) 75-85k, 17-21k

 

https://hitsdailydouble.com/news&id=322438&title=TAYLOR-SET-FOR-BIGGEST-BOW-OF-THE-YEAR

Edited by Tistotal
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  • Nova_23

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I think her sps will be bigger.

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They are definitely underestimating her SEA too 

 

c28uw8s.gif

Edited by mcohen
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A ****en BEAST. 

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****ing hell Taylor.

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She is the music industry :clap3:

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Is this 450K+ pure sales & 650K+ SPS?

 

Where are the pure sales coming from? Digital sales + Bundles? I thought her physicals weren’t released yet?

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The legend is putting her peers ON NOTICE

 

Show dem what they shoulda did, Taylor



tumblr_mzdma0q6oJ1qd8zg3o4_250.gif

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peterstyles13

 And that is despite the fact that it has no physicals available anywhere but her online store. She never fails to amaze me!

 

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Edited by peterstyles13
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1 minute ago, GoodGuyGoneGhetto said:

Is this 450K+ pure sales & 650K+ SPS?

 

Where are the pure sales coming from? Digital sales + Bundles? I thought her physicals weren’t released yet?

bundles from her store are counted as new rules haven't taken effect yet

Edited by ALA
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Does it even have physicals? Isn't that her best format? Amazing tbh. 

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1 minute ago, peterstyles13 said:

Literally amazing in this day and age :bibliahh: and she has no physical albums available anywhere but her online store. She never fails to amaze me!

Not only that, this would have been huge even before the streaming era :dies:

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That’s how it’s done. Album after album. Era after era. She proves she’s a legend. No one can touch her.

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:jonny5:
My 700k prediction coming true, they are underestimating streaming a bit for sure

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Lover first predictions were 725-825k :fan:

 

This will likely do 700k+

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