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Amazon's free music service out today?

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Hector
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“[Our] freemium model is a key differentiator. Not one of our major competitors have a free product like this.”

 

When a senior Spotify exec said these words in March last year, they were fact. They’re about to become fiction.

 

Amazon’s launch of a free streaming music service is “imminent” in the United States, according to high-level music industry sources speaking to MBW, who have revealed significant details regarding the new Spotify freemium rival.

 

We hear that the free music service will be locked to Amazon Echo speakers, and will only be available in a handful of markets, including the US, for launch – which could come as early as today (April 17).

 

The arrival of the ad-supported service promises to boost Amazon’s presence as a major player in the music streaming market. It will create a new freemium ‘funnel’ for millions of customers, whom Jeff Bezos’s company can then target with an up-sell into Amazon Music Unlimited – the firm’s paid-for, on-demand premium streaming platform.

 

That will all change with Amazon’s new free tier, which MBW understands will offer consumers the same limited catalog currently available on Prime Music, which is comprised of just over 2 million songs.

 

Users will be able to ‘ask’ Alexa to shuffle songs by specific artists, we’re told, but will not be able to ask directly for specific tracks on demand. Amazon will be running advertising within the new free service, which is likely to include first-party marketing both for Amazon Prime and Amazon Music Unlimited.

https://www.musicbusinessworldwide.com/amazons-free-spotify-rival-is-imminent-licensed-by-major-labels/

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Brodinsky
 
 
 
45 minutes ago, Hector said:

We hear that the free music service will be locked to Amazon Echo speakers

Good luck with that free music streaming service you speak of

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OBEY

mmmmm curious. i’m on apple music right now but if the design doesn’t change for ios 13 imma def go to spotify or maybe that amazon thing in the fall

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Ricanaire

amazon music itself is TRASH. you get it free with a prime membership but a lot of artists are missing from there :bibliahh: Unless they updated it the last time i checked. 

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