Well I finally understood what the rolling effect is . And it totally explains Applause's and Judas' underperformance .So. because Born this Way ( 1st single ) was veryy big in the beginning , the rolling effect caused Applause to do poorly on the charts ? + Let's not forget Pokerface ( 2nd single) was a mega smash , so the rolling effect made Judas flop. Am I right ?
“Miley came in like a Wrecking Ball , declaring her independence and dominating the pop-culture landscape. Whether it was the tongue , the twerk-tastic VMA performance or the Terry photo shoot, there’s no denying there was a method to Miley’s madness, the kind that could only be orchestrated by a 21-year-old who’s been in the business for nearly a decade. All hail the new Queen of Pop." - MTV